plaid christmas ribbon
Worth a lookShows no brand lock-in (top 5 brands take 41% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Brand share
Great41%top-5 brand share — no brand owns this niche
Review moat
Great182.58avg incumbent reviews — the moat a new listing must climb
Competition
Great25%top-5 click share — an open shelf
Avg price
Good$12.75avg listing price — sweet spot $15–$100
Price range
Good$3.93–$29.21cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$368K$368K/yr · 760K searches
Conversion
Okay3.8%search→purchase rate — share of searches ending in a sale
Returns
Okay3.2%return rate — above 5% kills the launch gate
Growth
Bad-10.7%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
According to Flapen's Amazon United States niche tracking, plaid christmas ribbon is a $368K/yr Amazon United States market (760K searches/yr). The top 5 brands hold 41% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 56/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
plaid christmas ribbon market data
- Units sold / yr
- 15K–20K
- avg 100–250/product
- Revenue / yr
- $191K–$255K
- units × avg price
- Conversion rate
- 3.8%
- Avg BSR
- #1,505
- Page quality
- 0%
- Prime
- 97%
- Sponsored
- 74%
- Out of stock
- 16.7%
- Avg brand age
- 32 months
- Avg seller age
- 194 days
Competition & brand share
Clicks spread well past the top 5 (25% combined) — an open shelf where new products get seen.Brands
40 rising
Sellers
48
Top-5 brand share
41%
Top 20: 85%
Top-5 click share
25%
Top 20: 59%
Open market
55%
- Ribbli11%
- Dynoro9%
- MEEDEE8%
- woric7%
- Morex Ribbon6%
- PQZKLDP4%
Demand & seasonality
Weekly Amazon search volume, last 103 weeks — -10.7% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 31.3×
Top plaid christmas ribbon search terms
- plaid ribbon213K/yr
- tartan ribbon107K/yr
- red plaid ribbon34K/yr
- tartan plaid ribbon48K/yr
- green plaid ribbon33K/yr
- plaid wired ribbon36K/yr
- plaid christmas ribbon88K/yr
- ralph lauren ribbon30K/yr
- plaid ribbon 1 inch9K/yr
- plaid ribbon wired44K/yr
Top plaid christmas ribbon products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Dynoro Red and White Gingham Ribbon 3/8IN x 50Yd - Elegant Thin Red Checkered Ribbon for Christmas Gift Wrapping DIY Crafts and Hair Accessories Polyester Woven Edge for a Classic Touch
Dynoro$4.934.8★160 rev
Ribbli Black Watch Tartan Ribbon 3/8 Inches x Continuous 25 Yards Christmas Ribbon Use for Gift Wrapping Christmas Decoration-Blue/Green
Ribbli$15.834.7★81 rev
AnyDesign Tartan Plaid Wired Edge Ribbon 2.5 Inch Green Blue Checkered Craft Ribbons 12 Yard Fabric Ribbon for Baby Shower Birthday Christmas Decoration DIY Wreath Bow Making Gift Wrapping
AnyDesign$10.865.0★1 rev
Designers Shop WR 63-5187 Holiday Tartan Plaid Wired Ribbon 2.5 x10 Y
D DESIGNER'S SHOP$15.094.6★32 rev
Morex Ribbon Edinburgh Ribbon Scottish Heritage Family Colors Christmas and Wedding Decorations Plaid 1 Inch by 27 Yards Mackenzie
Morex Ribbon$25.244.6★601 rev
Newest
by launch date
Whaline Tartan Plaid Ribbon 30 Yard Double-Sided Vintage Blue Green Wrapping Ribbon Woven Ribbed Craft Ribbons for Christmas Birthday Baby Shower Wreath Bow DIY Crafts 5/8 3 Rolls
Whaline$13.108 rev
FYSUIMU Green Blue Plaid Wired Edge Ribbon Roll Retro Tartan Wrapping Ribbon for Baby Shower Birthday DIY Crafts Wreath Bow Making 10 Yard 2.6 Inch
FYSUIMU$11.190 rev
FYSUIMU Tartan Bear Baby Shower Wired Edge Ribbon Blue Green Plaid Bear Wrapping Ribbon for Birthday DIY Crafts Wreath Bow Making 2 Rolls 20 Yard
FYSUIMU$13.790 rev
JarThenaAMCS Tartan Bear Wired Edge Ribbon Green Blue Plaid Craft Ribbons Fabric Ribbon for Christmas Baby Shower Wreath Bow DIY Wrapping Party Decor 4 Rolls 24 Yard
JarThenaAMCS$14.661 rev
AnyDesign Tartan Plaid Wired Edge Ribbon 2.5 Inch Green Blue Checkered Craft Ribbons 12 Yard Fabric Ribbon for Baby Shower Birthday Christmas Decoration DIY Wreath Bow Making Gift Wrapping
AnyDesign$10.861 rev
Trending
90-day click momentumFYSUIMU Green Blue Plaid Wired Edge Ribbon Roll Retro Tartan Wrapping Ribbon for Baby Shower Birthday DIY Crafts Wreath Bow Making 10 Yard 2.6 Inch
FYSUIMU$11.190.0★
AnyDesign Tartan Plaid Wired Edge Ribbon 2.5 Inch Green Blue Checkered Craft Ribbons 12 Yard Fabric Ribbon for Baby Shower Birthday Christmas Decoration DIY Wreath Bow Making Gift Wrapping
AnyDesign$10.865.0★
JarThenaAMCS Tartan Bear Wired Edge Ribbon Green Blue Plaid Craft Ribbons Fabric Ribbon for Christmas Baby Shower Wreath Bow DIY Wrapping Party Decor 4 Rolls 24 Yard
JarThenaAMCS$14.665.0★
Whaline Tartan Plaid Ribbon 30 Yard Double-Sided Vintage Blue Green Wrapping Ribbon Woven Ribbed Craft Ribbons for Christmas Birthday Baby Shower Wreath Bow DIY Crafts 5/8 3 Rolls
Whaline$13.105.0★
FYSUIMU Tartan Bear Baby Shower Wired Edge Ribbon Blue Green Plaid Bear Wrapping Ribbon for Birthday DIY Crafts Wreath Bow Making 2 Rolls 20 Yard
FYSUIMU$13.790.0★
What buyers say about plaid christmas ribbon
What buyers praise and complain about, mined from review topics.What buyers love
“Great quality and easy to work with”
“Vibrant color”
“Great buy for the money”
“pattern give these ribbons an upscale look”
“it's fairly thick – thicker than some ribbon I have received”
“As advertised”
“Easy to use”
“Nice holds shape beautifully”
“This ribbon worked great”
“the quality of the design is really good”
What buyers complain about
“some rolls appear to be smaller than others so not an exact equal length of each ribbon”
“Ribbon is advertised as wired. It is NOT!!! This ribbon was advertised as WIRED! It is not wired.”
“Inaccurate color”
“Expensive for that little thing”
“not for making a shaped bow”
“Kind of a cheap print quality to this”
“a lot of material for cheap”
“The ribbon was perfect except for the horrible fishy smell”
“Thin”
Top return reasons
Common questions
- Is plaid christmas ribbon profitable to sell on Amazon United States?
- The niche generates $368K/yr across 77 tracked products. 7 of 25 products launched in the last 360 days are still selling. 90-day search growth is -10.7%. Flapen's verdict: Worth a look (56/100).
- How competitive is the plaid christmas ribbon niche?
- 40 brands and 48 sellers compete. The top 5 products take 25% of clicks and top 5 brands hold 41% of demand.
- What do buyers complain about in plaid christmas ribbon?
- Top complaints mined from reviews: Size-Overall, Advertised Vs Actual Product, Color. The return rate is 3.2%.
- When does demand for plaid christmas ribbon peak?
- Demand peaks in Nov–Dec; the busiest month runs 31.3× the quietest.
- What does it cost to enter the plaid christmas ribbon niche?
- Listings span $3.93–$29.21; the average listing price is $12.75 (sweet spot $15–$100). The average incumbent carries 183 reviews — the moat a new listing must climb.