Is pigment paste for epoxy resin profitable to sell on Amazon United States?

The niche generates $117K/yr across 37 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -7.9%. Flapen's verdict: Skip it (47/100).

How competitive is the pigment paste for epoxy resin niche?

14 brands and 20 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 83% of demand.

What do buyers complain about in pigment paste for epoxy resin?

Top complaints mined from reviews: Color, Size-Overall, Advertised Vs Actual Product. The return rate is 1.1%.

When does demand for pigment paste for epoxy resin peak?

Demand is steady year-round — the busiest month runs 1.5× the quietest.

What does it cost to enter the pigment paste for epoxy resin niche?

Listings span $9.75–$42.94; the average listing price is $19.80 (sweet spot $15–$100). The average incumbent carries 2,812 reviews — the moat a new listing must climb.

pigment paste for epoxy resin

Skip it

Soft demand (-7.9% this quarter) — this niche doesn't clear our bar today.

Returns

Great1.1%

return rate — above 5% kills the launch gate

Avg price

Great$19.80

avg listing price — sweet spot $15–$100

Price range

Great$9.75–$42.94

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good45%

top-5 click share — leaders hold, buyers still browse

Conversion

Okay3.8%

search→purchase rate — share of searches ending in a sale

Review moat

Okay2,811.7

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay83%

top-5 brand share — brands hold most of the demand

Market size

Okay$117K

$117K/yr · 158K searches

Growth

Bad-7.9%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

According to Flapen's Amazon United States niche tracking, pigment paste for epoxy resin is a $117K/yr Amazon United States market (158K searches/yr). The top 5 brands hold 83% of demand. Verdict: Skip it — 47/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

pigment paste for epoxy resin market data

Units sold / yr: 6K–8K; avg 100–250/product
Revenue / yr: $119K–$158K; units × avg price
Conversion rate: 3.8%
Avg BSR: #95
Page quality: 0%
Prime: 100%
Sponsored: 97%
Out of stock: 2.1%
Avg brand age: 55 months
Avg seller age: 185 days

Competition & brand share

The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.

Brands

14 rising

Sellers

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

45%

Top 20: 78%

Open market

11%

Eye Candy38%
Rolio21%
BALTIC DAY11%
CHANGTIKEJI7%
LET'S RESIN6%
BLACK DIAMOND PIGMENTS5%
Open — no brand owns it (8 brands, 11%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -7.9% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.5×

Open Trend

Top pigment paste for epoxy resin search terms

eye candy mica powder33K/yr +21.5%1.1% conv.
pigment paste for epoxy resin31K/yr -25.4%2.4% conv.
epoxy pigment powder17K/yr -12.6%2.4% conv.
rolio mica powder13K/yr -9.2%1.8% conv.
eye candy pigment17K/yr -11.7%1.1% conv.
eye candy pigments8K/yr -15.6%1.2% conv.
colored epoxy6K/yr -4.7%1.1% conv.
black diamond pigments6K/yr -9.1%1.5% conv.
colored epoxy resin for wood5K/yr -11.0%2.0% conv.
metallic epoxy pigment4K/yr -2.1%0.9% conv.

All search terms

Top pigment paste for epoxy resin products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Rolio Premium Mica Powder Pearlescent Color Pigment - Art Set for Epoxy Resin - for Soap Making Nail Polish Lip Gloss Eye Shadow Slime & Candle Jars - 10g 24 Jars - (Original Set)

Rolio$22.504.7★19,906 rev

Eye Candy Pigments Variety Mica Pigment Powder Set B - Epoxy Resin Art - Woodworking - Cosmetic Grade Mica Powder - Bath Bombs - Pigment Powder Variety Pack - 50g - Non-Toxic - Skin Safe

Eye Candy$18.944.7★148 rev

BALTIC DAY 24 Color Pigment Paste for Epoxy Resin Set Opaque Epoxy Pigment Epoxy Dye Paste & High Concentration Mica Powder for Resin Art Jewelry Tumblers Coasters & Crafts

BALTIC DAY$26.864.2★524 rev

CHANGTIKEJI Mica Powder24 Colors - 10g/Bottle of Natural Pigment Powder for Epoxy ResinSoap MakingCandle Making Lip Gloss Car Freshies Dye Nail Polish Bath Bombs

CHANGTIKEJI$12.404.7★6,527 rev

Eye Candy Pigments Variety Mica Pigment Powder Set A - Epoxy Resin Art - Woodworking - Cosmetic Grade Mica Powder - Bath Bombs - Pigment Powder Variety Pack - 50g - Non-Toxic - Skin Safe

Eye Candy$18.944.7★148 rev

Newest

by launch date

LETS RESIN 8-Color Resin Pigment Paste 8*1.06oz Highly Concentrated Epoxy Resin Color Pigment for Translucent to Opaque Coloring - Easy Mix Leak-Proof Bottle for Jewelry DIY Crafts River Tables

LET'S RESIN$24.042,146 rev

5mo ago

Luckymica Mica Powder 24 Colors Pearlescent Pigment Powder for Epoxy Resin 240g Pearl Pigment Set for Soap Making Bath Bomb Candle Making Art Crafts Lip Gloss Nail Polish Dye

Luckymica$10.06466 rev

11mo ago

Rolio Pigment Paste Set - 10 Colors Primary Set 1 oz Jars Resin Color Pigments for Epoxy Resin Mica Powder - Concentrated Colorants for Art DIY Crafts Jewelry Making Molds and Coating Projects

Rolio$26.36326 rev

1y ago

BALTIC DAY 24 Colors Epoxy Resin Pigment Paste Set 20g Each Highly Concentrated Opaque Resin Dye for Epoxy Deep Pour Casting Jewelry Coasters Tumblers & Resin Art

BALTIC DAY$30.25271 rev

1y ago

BALTIC DAY 24 Color Pigment Paste for Epoxy Resin Set Opaque Epoxy Pigment Epoxy Dye Paste & High Concentration Mica Powder for Resin Art Jewelry Tumblers Coasters & Crafts

BALTIC DAY$26.86524 rev

2y ago

What buyers say about pigment paste for epoxy resin

What buyers praise and complain about, mined from review topics.

What buyers love

Color51%

“Beautiful colorS”

Quality-Overall14%

“Great product hands down”

Value For Money7%

“Great deal”

Ease Of Use5%

“easier to open”

Advertised Vs Actual Product5%

“As advertised”

Paint Quality3%

“Works great as washable paint for kids”

Efficiency2%

“Great results”

Material Quality1%

“Good materials”

Fun/Entertainment Experience1%

“It is a cute toy”

Brightness/Shine/Glow1%

“Bright”

What buyers complain about

Color27%

“NO color”

Size-Overall9%

“super tiny and the bottles are not completely full”

Advertised Vs Actual Product6%

“This is totally deceiving”

Functionality-Overall5%

“Didnt work”

Leak-Proof4%

“Item had sparkles leaking everywhere”

Value For Money3%

“They are very expensive”

Quality-Overall3%

“Low quality”

Ease Of Use3%

“I couldn't use this”

Thickness3%

“they are a thin plastic”

Product Condition2%

“OR I GOT A USED BOX”

Top return reasons

Color25%

Advertised Vs Actual Product15%

Value For Money10%

Functionality-Overall9%

Leak-Proof6%

Size-Overall5%

Display Colors4%

Product Condition4%

Material Quality3%

Paint Quality2%

Common questions

Is pigment paste for epoxy resin profitable to sell on Amazon United States?: The niche generates $117K/yr across 37 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -7.9%. Flapen's verdict: Skip it (47/100).
How competitive is the pigment paste for epoxy resin niche?: 14 brands and 20 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 83% of demand.
What do buyers complain about in pigment paste for epoxy resin?: Top complaints mined from reviews: Color, Size-Overall, Advertised Vs Actual Product. The return rate is 1.1%.
When does demand for pigment paste for epoxy resin peak?: Demand is steady year-round — the busiest month runs 1.5× the quietest.
What does it cost to enter the pigment paste for epoxy resin niche?: Listings span $9.75–$42.94; the average listing price is $19.80 (sweet spot $15–$100). The average incumbent carries 2,812 reviews — the moat a new listing must climb.