Is peppermint oil for skin profitable to sell on Amazon United States?

The niche generates $32K/yr across 22 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +31.1%. Flapen's verdict: Worth a look (50/100).

How competitive is the peppermint oil for skin niche?

21 brands and 47 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 59% of demand.

What do buyers complain about in peppermint oil for skin?

Top complaints mined from reviews: Smell, Strength, Oily/Greasy. The return rate is 0.5%.

When does demand for peppermint oil for skin peak?

Demand is steady year-round — the busiest month runs 1.7× the quietest.

What does it cost to enter the peppermint oil for skin niche?

Listings span $5.80–$18.06; the average listing price is $9.38 (sweet spot $15–$100). The average incumbent carries 7,940 reviews — the moat a new listing must climb.

peppermint oil for skin

Worth a look

Shows low returns (0.5%), but a small market ($32K/yr) keeps it on the watch list.

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Conversion

Great9.4%

search→purchase rate — share of searches ending in a sale

Brand share

Great59%

top-5 brand share — no brand owns this niche

Growth

Good+31.1%

90-day search growth — must beat 0% to launch

Competition

Okay55%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Avg price

Okay$9.38

avg listing price — sweet spot $15–$100

Price range

Okay$5.80–$18.06

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Bad7,940.23

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$32K

$32K/yr · 36K searches

According to Flapen's Amazon United States niche tracking, peppermint oil for skin is a $32K/yr Amazon United States market (36K searches/yr). The top 5 brands hold 59% of demand. Verdict: Worth a look — 50/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

peppermint oil for skin market data

Units sold / yr: 3K–4K; avg 100–250/product
Revenue / yr: $28K–$38K; units × avg price
Conversion rate: 9.4%
Avg BSR: #22
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 0.0%
Avg brand age: 71 months
Avg seller age: 150 days

Competition & brand share

The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.

Brands

21 rising

Sellers

Top-5 brand share

59%

Top 20: 100%

Top-5 click share

55%

Top 20: 98%

Open market

35%

Handcraft Blends20%
Majestic Pure12%
KUKKA essential oils12%
SU JUABA8%
Nexon Botanics7%
REVIVEEO7%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +31.1% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.7×

Open Trend

Top peppermint oil for skin search terms

peppermint oil for skin15K/yr +54.7%10.3% conv.
peppermint essential oil for skin9K/yr +40.7%9.8% conv.
peppermint body oil7K/yr +31.3%4.0% conv.
peppermint essential oil for hair5K/yr -37.1%9.2% conv.

All search terms

Top peppermint oil for skin products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 22 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Handcraft Blends Peppermint Essential Oil Huge 4 Fl Oz 100% Pure and Natural Premium Grade Essential Oil for Diffuser and Aromatherapy Skin Massage Candle and Soap Making Fragrance

Handcraft Blends$9.744.7★27,338 rev

100% Pure Peppermint Oil - 4 Fl Oz Peppermint Essential Oil for Hair Skin Diffuser Aromatherapy & DIY Soap Making Scent

KUKKA essential oils$9.694.6★2,117 rev

Majestic Pure Essential Oil with Glass Dropper - 100% Pure and Natural - Essential Oils for Diffuser Aromatherapy Soap and Candle Making Peppermint Essential Oil Peppermint Oil 4 Fl Oz

Majestic Pure$10.794.6★31,870 rev

SU JUABA Peppermint Oil for Hair Diffuser Aromatherapy Air Freshener

SU JUABA$7.724.6★1,028 rev

Peppermint Essential Oil Roll-On 10 ml - Pure Natural & Prediluted Blend with Fresh Minty Aroma - Roller for Aromatherapy & Headache Relief - Nexon Botanics

Nexon Botanics$8.824.4★4,174 rev

Newest

by launch date

MUNUSNA Peppermint Essential Oil 100% Pure & Natural Peppermint Oil 100ML Premium Grade Aromatherapy Oil for Skin Body Hair Care Freshening Air Mood Diffuser Massage Soap and Candle Making

MUNUSNA$6.922,429 rev

11mo ago

SU JUABA Peppermint Oil for Hair Diffuser Aromatherapy Air Freshener

SU JUABA$7.721,028 rev

1y ago

ENYORLI Peppermint Essential Oil 3.38 fl oz Mint Essential Oil with Dropper for Diffuser Hair Care Skin Care Massage Cleaning Candle Making and Soap Making

ENYORLI$5.80629 rev

1y ago

Carno Calm Peppermint Essential Oil | USDA Certified Organic Peppermint Oil | for Diffuser Skin Hair Aromatherapy Soap & Candle Making | 1.7 fl. oz

Carno Calm$9.624,023 rev

1y ago

Majestic Pure Essential Oil with Glass Dropper - 100% Pure and Natural - Essential Oils for Diffuser Aromatherapy Soap and Candle Making Peppermint Essential Oil Peppermint Oil 2 Fl Oz

Majestic Pure$7.6531,870 rev

2y ago

What buyers say about peppermint oil for skin

What buyers praise and complain about, mined from review topics.

What buyers love

Smell37%

“Pleasing smell”

Quality-Overall17%

“Good quality bottle”

Value For Money8%

“Great deal”

Advertised Vs Actual Product6%

“Exactly as advertised”

Pest/Insect Control4%

“Kills bugs”

Efficiency3%

“It does a good job”

Strength3%

“This is some powerful stuff”

Size-Overall2%

“The dropper fits perfectly”

Lubrication1%

“Peppermint Oil is great”

Ease Of Use1%

“Easy to use”

What buyers complain about

Smell47%

“Chemical smell”

Strength6%

“Not as strong as I hoped”

Oily/Greasy4%

“Not as strong as peppermint oil ive purchased”

Size-Overall4%

“So small”

Dilute/Watery4%

“Watered down”

Value For Money3%

“A little pricey”

Quality-Overall3%

“as it appears to be a quality control problem with this batch”

Advertised Vs Actual Product2%

“False advertisement”

Leak-Proof2%

“Leaky bottle”

Functionality-Overall2%

“Wish it worked better”

Top return reasons

Smell42%

Leak-Proof14%

Advertised Vs Actual Product9%

Size-Overall7%

Functionality-Overall5%

Value For Money3%

Oily/Greasy3%

Strength2%

Dilute/Watery2%

Ingredients-Overall2%

Common questions

Is peppermint oil for skin profitable to sell on Amazon United States?: The niche generates $32K/yr across 22 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +31.1%. Flapen's verdict: Worth a look (50/100).
How competitive is the peppermint oil for skin niche?: 21 brands and 47 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 59% of demand.
What do buyers complain about in peppermint oil for skin?: Top complaints mined from reviews: Smell, Strength, Oily/Greasy. The return rate is 0.5%.
When does demand for peppermint oil for skin peak?: Demand is steady year-round — the busiest month runs 1.7× the quietest.
What does it cost to enter the peppermint oil for skin niche?: Listings span $5.80–$18.06; the average listing price is $9.38 (sweet spot $15–$100). The average incumbent carries 7,940 reviews — the moat a new listing must climb.

peppermint oil for skin

peppermint oil for skin market data

Competition & brand share

Demand & seasonality

Top peppermint oil for skin search terms

Top peppermint oil for skin products on Amazon

Top sellers

Newest

Trending

What buyers say about peppermint oil for skin

What buyers love

What buyers complain about

Top return reasons

Common questions

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