Pencil Box for Girls

Shoppers searched for this 1.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved +28.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $628K a year.

Searches, last 12 months

1.9M

Growth, 90 days vs prior 90

+28.4%

Conversion, latest week

2.4%

Market size, estimated

$628Ka year

Peak month

August6.7× the quietest month

Top search term

crayon box261K searches a year

Listings sell for $13.63 on average, from $4.38 to $53.47. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 1,500 to 2,000 of them. At $13.63 that is $20K to $27K a year per listing.

Average price

$13.63under the $15 to $100 sweet spot

Price range

$4.38–$53.47

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

1,500–2,000

Revenue per listing a year

$20K–$27K

Returns

1.5%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #227 within Organization, Storage & Transport. It carries 1,148 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

100%

Out of stock, average day

1.5%

Average rank

#227in Organization, Storage & Transport

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

1,148per listing

Listings tracked

46

6 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

4Amazon's first-year sales bar

Average brand age

40 months