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Pen Blanks

Maybe

An estimated 0.8% of orders come back. But shoppers spend an estimated $65K a year here, so Pen Blanks is a Maybe.

Flapen Score
58
58 / 100
Top 6% of 4,656 Arts, Crafts & Sewing niches · +12 vs the category median of 46
Market size
$65K/yr74K searches / yr
90-day growth
-10.6%search demand this quarter
Competition
34%top-5 click share · 26 brands · 29 sellers

Flapen Score

Pen Blanks against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Pen Blanks is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pen Blanks market on Amazon at a glance

Shoppers on Amazon United States searched for Pen Blanks 74K times last year and spent an estimated $65K. The top 5 brands take 58% of clicks. Demand peaks in Dec. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 3.0% of those searches ended in a purchase.

Shoppers searched for this 74K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -10.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $65K a year.

Searches, last 12 months
74K
Growth, 90 days vs prior 90
-10.6%
Conversion, latest week
3.0%
Market size, estimated
$65Ka year
Peak month
December1.9× the quietest month
Top search term
pen blanks33K searches a year

02 · Price

A sale here is worth $29.16.

Listings sell for $29.16 on average, from $4.92 to $74.02. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $29.16 that is $0 to $3K a year per listing.

Average price
$29.16inside the $15 to $100 sweet spot
Price range
$4.92–$74.02
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

56% of listings pay for placement with sponsored ads. 64% ship with Prime. On an average day, 9.4% of listings are out of stock. The average listing ranks #1,948 within Woodcrafts. It carries 136 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
56%
Prime listings
64%
Out of stock, average day
9.4%
Average rank
#1,948in Woodcrafts
Average rating
4.38 starsAmazon United States average 4.42 stars
Average reviews
136per listing
Listings tracked
50

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
45 months

Products

Top Pen Blanks products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 34% of clicks. An open shelf where new products get seen.

Brands

26 falling

Sellers

29

Top-5 brand share

58%

Top 20: 96%

Top-5 click share

34%

Top 20: 73%

Open market

38%

  • Brand 117%
  • Brand 217%
  • Brand 314%
  • Brand 47%
  • Brand 54%
  • Brand 64%

Demand

Pen Blanks search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KPrime Day '24Black Friday '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.9×

Search terms

Top Pen Blanks search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pen blanks33K/yr
  • acrylic pen blanks12K/yr
  • pen blanks for woodturning13K/yr
  • pen turning blanks5K/yr
  • pen blank4K/yr
  • wood pen blanks5K/yr

Reviews and returns

What reviews say buyers love and hate about Pen Blanks

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Wood Quality”
24%of negative reviews mention “Quality-Overall”
0.8%of orders come back
“Not as good at others from other suppliers”
A buyer, on “Quality-Overall”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Pen Blanks questions

Answered from the same tracked data.