Pearl Paint

Shoppers searched for this 97K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.8% of those searches ended in a purchase. Searches in the last 90 days moved +7.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $66K a year.

Searches, last 12 months

97K

Growth, 90 days vs prior 90

+7.3%

Conversion, latest week

5.8%

Market size, estimated

$66Ka year

Peak month

November1.3× the quietest month

Top search term

pearl paint18K searches a year

Listings sell for $11.74 on average, from $0.58 to $34.46. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $11.74 that is $1K to $3K a year per listing.

Average price

$11.74under the $15 to $100 sweet spot

Price range

$0.58–$34.46

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

1.3%of orders · Amazon United States median 2.1%

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.2% of listings are out of stock. The average listing ranks #545 within Painting. It carries 6,182 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

100%

Out of stock, average day

5.2%

Average rank

#545in Painting

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

6,182per listing

Listings tracked

34

7 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months

7

Successful launches

1Amazon's first-year sales bar

Average brand age

62 months