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Pearl Beads

Maybe

The top 5 brands take only 57% of clicks. But demand is soft, at -0.8% this quarter, so Pearl Beads is a Maybe.

Flapen Score
51
51 / 100
Top 26% of 4,656 Arts, Crafts & Sewing niches · +5 vs the category median of 46
Market size
$555K/yr1.2M searches / yr
90-day growth
-0.8%search demand this quarter
Competition
43%top-5 click share · 22 brands · 25 sellers

Flapen Score

Pearl Beads against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Pearl Beads is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pearl Beads market on Amazon at a glance

Shoppers on Amazon United States searched for Pearl Beads 1.2M times last year and spent an estimated $555K. The top 5 brands take 57% of clicks. Demand peaks in Jul–Nov–Dec. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 4.6% of those searches ended in a purchase.

Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.6% of those searches ended in a purchase. Searches in the last 90 days moved -0.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $555K a year.

Searches, last 12 months
1.2M
Growth, 90 days vs prior 90
-0.8%
Conversion, latest week
4.6%
Market size, estimated
$555Ka year
Peak month
July2.3× the quietest month
Top search term
pearl beads384K searches a year

02 · Price

A sale here is worth $9.80.

Listings sell for $9.80 on average, from $4.24 to $26.37. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 1,500 to 2,000 of them. At $9.80 that is $15K to $20K a year per listing.

Average price
$9.80under the $15 to $100 sweet spot
Price range
$4.24–$26.37
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
50K–60K
Units per listing a year
1,500–2,000
Revenue per listing a year
$15K–$20K
Returns
3.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #315 within Beading Supplies. It carries 1,268 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
100%
Out of stock, average day
0.7%
Average rank
#315in Beading Supplies
Average rating
4.58 starsAmazon United States average 4.42 stars
Average reviews
1,268per listing
Listings tracked
32

04 · Newcomers

2 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
34 months

Products

Top Pearl Beads products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

Brands

22 falling

Sellers

25

Top-5 brand share

57%

Top 20: 98%

Top-5 click share

43%

Top 20: 86%

Open market

38%

  • Brand 120%
  • Brand 213%
  • Brand 311%
  • Brand 49%
  • Brand 55%
  • Brand 65%

Demand

Pearl Beads search demand

Weekly searches over the year, seasonality beneath. Pick a range.

125K75KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Nov, Dec · busiest ÷ quietest = 2.3×

Search terms

Top Pearl Beads search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pearl beads384K/yr
  • pearls for crafting321K/yr
  • pearl beads for jewelry making103K/yr
  • flatback pearls71K/yr
  • pearls for jewelry making44K/yr
  • white pearls40K/yr
  • fake pearls48K/yr
  • pearl beads for crafts32K/yr
  • craft pearls27K/yr
  • pearls for crafts25K/yr

Reviews and returns

What reviews say buyers love and hate about Pearl Beads

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
27%of negative reviews mention “Size-Overall”
3.6%of orders come back
“Completely inaccurate sizes”
A buyer, on “Size-Overall”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Pearl Beads questions

Answered from the same tracked data.