Peacock Feather

Shoppers searched for this 462K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved -4.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $358K a year.

Searches, last 12 months

462K

Growth, 90 days vs prior 90

-4.0%

Conversion, latest week

4.5%

Market size, estimated

$358Ka year

Peak month

October2.8× the quietest month

Top search term

peacock feather224K searches a year

Listings sell for $17.13 on average, from $4.84 to $37.32. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 750 to 1,000 of them. At $17.13 that is $13K to $17K a year per listing.

Average price

$17.13inside the $15 to $100 sweet spot

Price range

$4.84–$37.32

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

750–1,000

Revenue per listing a year

$13K–$17K

Returns

4.3%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.4% of listings are out of stock. The average listing ranks #92 within Feathers & Boas. It carries 1,187 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

100%

Out of stock, average day

6.4%

Average rank

#92in Feathers & Boas

Average rating

4.44 starsAmazon United States average 4.42 stars

Average reviews

1,187per listing

Listings tracked

31

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

1Amazon's first-year sales bar

Average brand age

49 months