Pastel Yarn

Shoppers searched for this 140K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -26.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $28K a year.

Searches, last 12 months

140K

Growth, 90 days vs prior 90

-26.7%

Conversion, latest week

1.2%

Market size, estimated

$28Ka year

Peak month

January1.8× the quietest month

Top search term

feels like butta yarn49K searches a year

Listings sell for $16.32 on average, from $3.98 to $36.98. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $16.32 that is $2K to $4K a year per listing.

Average price

$16.32inside the $15 to $100 sweet spot

Price range

$3.98–$36.98

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

2.0%of orders · Amazon United States median 2.1%

63% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #617 within Knitting & Crochet. It carries 3,284 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

63%

Prime listings

85%

Out of stock, average day

4.5%

Average rank

#617in Knitting & Crochet

Average rating

4.57 starsAmazon United States average 4.42 stars

Average reviews

3,284per listing

Listings tracked

52

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

49 months