Pastel Colored Pencils

Shoppers searched for this 97K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -9.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $46K a year.

Searches, last 12 months

97K

Growth, 90 days vs prior 90

-9.0%

Conversion, latest week

3.0%

Market size, estimated

$46Ka year

Peak month

July1.8× the quietest month

Top search term

pastel colored pencils72K searches a year

Listings sell for $15.83 on average, from $3.79 to $37.60. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $15.83 that is $2K to $4K a year per listing.

Average price

$15.83inside the $15 to $100 sweet spot

Price range

$3.79–$37.60

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

0.8%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #455 within Drawing. It carries 3,542 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

95%

Out of stock, average day

2.0%

Average rank

#455in Drawing

Average rating

4.46 starsAmazon United States average 4.42 stars

Average reviews

3,542per listing

Listings tracked

21

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

68 months