orange yarn
Skip itSoft demand (-14.4% this quarter) — this niche doesn't clear our bar today.
Returns
Great1.5%return rate — above 5% kills the launch gate
Conversion
Good6.2%search→purchase rate — share of searches ending in a sale
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Price range
Okay$3.79–$24.57cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$10.46avg listing price — sweet spot $15–$100
Market size
Okay$135K$135K/yr · 209K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Review moat
Bad14,652.52avg incumbent reviews — the moat a new listing must climb
Growth
Bad-14.4%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, orange yarn is a $135K/yr Amazon United States market (209K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Sep–Oct. Verdict: Skip it — 40/100.
Data updated Jul 9, 2026 · scored weekly · How we score niches
orange yarn market data
- Units sold / yr
- 13K–15K
- avg 250–500/product
- Revenue / yr
- $131K–$157K
- units × avg price
- Conversion rate
- 6.2%
- Avg BSR
- #163
- Page quality
- 0%
- Prime
- 92%
- Sponsored
- 60%
- Out of stock
- 6.1%
- Avg brand age
- 50 months
- Avg seller age
- 119 days
Competition & brand share
The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.Brands
10 falling
Sellers
81
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
57%
Top 20: 93%
Open market
8%
- Red Heart72%
- KECHE7%
- Mooaske4%
- NC3%
- Lily3%
- Caron3%
- Open — no brand owns it (4 brands, 8%)
Demand & seasonality
Weekly Amazon search volume, last 103 weeks — -14.4% search growth over the last 90 days.Peak months: Sep, Oct · busiest ÷ quietest = 3.0×
Top orange yarn search terms
- orange yarn113K/yr
- orange yarn for crocheting22K/yr
- burnt orange yarn22K/yr
- light orange yarn6K/yr
- yarn orange7K/yr
- red heart yarn orange5K/yr
- red heart orange yarn5K/yr
- dark orange yarn5K/yr
- orange yarn red heart4K/yr
- rust yarn5K/yr
Top orange yarn products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
RED Heart Super Saver Yarn Carrot
Red Heart$4.504.7★32,228 rev
Red Heart Super Saver Jumbo Yarn Pumpkin
Red Heart$12.354.7★32,958 rev
Red Heart Super Saver Carrot Yarn - 3 Pack of 198g/7oz - Acrylic - 4 Medium (Worsted) - 364 Yards - Knitting/Crochet
Red Heart$11.084.7★41,281 rev
RED Heart Super Saver Yarn Pumpkin
Red Heart$4.034.7★32,228 rev
Red Heart Super Saver Pumpkin Yarn - 3 Pack of 198g/7oz - Acrylic - 4 Medium (Worsted) - 364 Yards - Knitting/Crochet
Red Heart$12.634.7★41,281 rev
Newest
by launch date
Hobby Lobby I Love This Yarn 100% Acrylic 952 Orange Neon Set of 2
Hobby Lobby$9.95253 rev
Chenille Yarn for Crocheting - Chunky Blanket Yarn for Hand Knitting - Velvet Yarn for Amigurumi Crochet Fluffy Soft Yarns Weight Per Roll 100g/3.53oz Length 120m/131.2yard (Orange)
Mooaske$6.71111 rev
Chunky Yarn for Crocheting and Knitting - Easy to Use Plush Chenille Super Bulky Yarn 100g/131yds - Ultra Soft Velvet Baby Blanket Yarn for Beginners & Amigurumi Projects Orange
Mooaske$5.8388 rev
2 Pack Orange Fluffy Velvet Yarn for Crocheting Chunky Chenille Baby Blanket Yarn for Crochet Soft Fuzzy Puzzle Yarn for Knitting (100g/3.53oz Each) Bulky Thick Amigurumi Crochet Yarns
OMoiut$10.05255 rev
Cotton Yarn - 100% Cotton Yarn for Crocheting and Knitting Mercerized Cotton Amigurumi Yarn Fine-Sport 2 1.76 oz (50g) / 136 Yrds (125 m) - Orange
KECHE$6.70712 rev
Trending
90-day click momentum
RED HEART Super Saver Yarn Bright Yellow
Red Heart$3.794.7★
Red Heart Super Saver Jumbo Yarn Pumpkin
Red Heart$12.354.7★
RED HEART Super Saver Yarn Gold
Red Heart$6.284.7★
2 Pack Orange Fluffy Velvet Yarn for Crocheting Chunky Chenille Baby Blanket Yarn for Crochet Soft Fuzzy Puzzle Yarn for Knitting (100g/3.53oz Each) Bulky Thick Amigurumi Crochet Yarns
OMoiut$10.054.4★
RED Heart Super Saver Yarn Carrot
Red Heart$4.504.7★
What buyers say about orange yarn
What buyers praise and complain about, mined from review topics.What buyers love
“Beautiful colors”
“The product composition is very good”
“Great Value”
“Soft and easy to work with”
“Overall this yarn was easy to use and worked well”
“As advertised”
“Good quality yarn”
“these are a good size”
“It works up beautifully”
“Inspiring and cheerful”
What buyers complain about
“The balls are small”
“Color is hideous, brownish”
“it is not generally soft”
“Way overpriced”
“It is not easy to work”
“Some of their pics are misleading”
“Poor quality”
“Second order had a strange factory smell to it”
“Super thin”
“It was too thin”
Top return reasons
Common questions
- Is orange yarn profitable to sell on Amazon United States?
- The niche generates $135K/yr across 25 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -14.4%. Flapen's verdict: Skip it (40/100).
- How competitive is the orange yarn niche?
- 10 brands and 81 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 89% of demand.
- What do buyers complain about in orange yarn?
- Top complaints mined from reviews: Size-Overall, Color, Hard Feel. The return rate is 1.5%.
- When does demand for orange yarn peak?
- Demand peaks in Sep–Oct; the busiest month runs 3.0× the quietest.
- What does it cost to enter the orange yarn niche?
- Listings span $3.79–$24.57; the average listing price is $10.46 (sweet spot $15–$100). The average incumbent carries 14,653 reviews — the moat a new listing must climb.