oil based pen
Worth a lookShows low returns (0.9%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Avg price
Incredible$24.75avg listing price — sweet spot $15–$100
Price range
Great$13.45–$42.22cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Great$1.0M$1.0M/yr · 937K searches
Conversion
Good4.3%search→purchase rate — share of searches ending in a sale
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,520.67avg incumbent reviews — the moat a new listing must climb
Growth
Okay+1.9%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, oil based pen is a $1.0M/yr Amazon United States market (937K searches/yr). The top 5 brands hold 100% of demand. Verdict: Worth a look — 50/100.
Data updated Jul 10, 2026 · scored weekly · How we score niches
oil based pen market data
- Units sold / yr
- 50K–60K
- avg 3,000–4,000/product
- Revenue / yr
- $1.2M–$1.5M
- units × avg price
- Conversion rate
- 4.3%
- Avg BSR
- #103
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 67%
- Out of stock
- 0.0%
- Avg brand age
- 40 months
- Avg seller age
- 147 days
Competition & brand share
The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.Brands
2 falling
Sellers
54
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
58%
Top 20: 99%
Open market
0%
- Sharpie71%
- JusArt29%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +1.9% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.9×
Top oil based pen search terms
- sharpie creative markers295K/yr
- sharpie paint markers165K/yr
- jusart acrylic paint markers75K/yr
- sharpie acrylic paint markers63K/yr
- sharpie paint pens69K/yr
- just art acrylic paint markers22K/yr
- justart acrylic paint markers22K/yr
- jusart21K/yr
- jusart acrylic markers18K/yr
- sharpie creative markers brush tip33K/yr
Top oil based pen products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 21 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Sharpie Creative Markers Water-Based Acrylic Brush Tip Assorted Colors 12 Count Arts & Crafts Kids Activity School Classroom; Works on Paper Metal Wood Ceramic Glass Rock Canvas
Sharpie$13.864.8★7,863 rev
Sharpie Creative Markers Variety Pack Water-Based Acrylic Paint Markers Assorted Tips and Colors 36 Count - Works on Paper Metal Wood Ceramic Glass Rock Canvas
Sharpie$42.004.8★421 rev
JusArt 48 Colors Acrylic Paint Markers with Canvas Bag Water-Based No-Bleed Paint Pens with Automatic Ink Control Waterproof Brush Tip Markers for DIY Art & Crafts -Fabric Rock Wood Glass Metal
JusArt$27.804.8★2,775 rev
Sharpie Creative Markers Water-Based Acrylic Bullet Tip Assorted Colors 12 Count Arts & Crafts Kids Activity School Classroom; Works on Paper Metal Wood Ceramic Glass Rock Canvas
Sharpie$16.224.8★7,863 rev
Sharpie Creative Markers Combo Pack Water-Based Acrylic Bullet & Brush Tips Assorted Colors Including Earth Tones 24 Count - Works on Paper Metal Wood Ceramic Glass Rock Canvas
Sharpie$29.764.8★1,108 rev
Newest
by launch date
JusArt Acrylic Brush Markers 96 Colors Brush Tip Acrylic Marker Set 48 Dual-Tip Water Based No Bleed Markers with Automatic Ink Control for Wood Rock Fabric Canvas Glass Eggs & DIY Crafts
JusArt$31.1389 rev
JusArt Acrylic Brush Markers 48 Colors Brush Tip Acrylic Marker Set 24 Dual-Tip Water Based No Bleed Markers with Automatic Ink Control for Wood Rock Fabric Canvas Glass Eggs & DIY Crafts
JusArt$17.5989 rev
Sharpie Creative Markers Variety Pack Water-Based Acrylic Paint Markers Bullet Tip Assorted 36 Count
Sharpie$38.3132 rev
Sharpie Creative Markers Variety Pack Water-Based Acrylic Paint Markers Brush Tip Assorted 36 Count
Sharpie$42.0533 rev
Sharpie Creative Markers Warm Tones Water-Based Acrylic Markers Brush Tip 12 Count
Sharpie$13.45153 rev
Trending
90-day click momentumSharpie Creative Markers Variety Pack Water-Based Acrylic Paint Markers Bullet Tip Assorted 36 Count
Sharpie$38.314.6★
JusArt Acrylic Brush Markers 48 Colors Brush Tip Acrylic Marker Set 24 Dual-Tip Water Based No Bleed Markers with Automatic Ink Control for Wood Rock Fabric Canvas Glass Eggs & DIY Crafts
JusArt$17.594.8★
Sharpie Creative Markers Variety Pack Water-Based Acrylic Paint Markers Brush Tip Assorted 36 Count
Sharpie$42.054.4★
JusArt Acrylic Brush Markers 96 Colors Brush Tip Acrylic Marker Set 48 Dual-Tip Water Based No Bleed Markers with Automatic Ink Control for Wood Rock Fabric Canvas Glass Eggs & DIY Crafts
JusArt$31.134.8★
Sharpie Creative Markers Warm Tones Water-Based Acrylic Markers Brush Tip 12 Count
Sharpie$13.454.8★
What buyers say about oil based pen
What buyers praise and complain about, mined from review topics.What buyers love
“Beautiful colors”
“Quality is nice and clear”
“GOOD FOR THE PRICE”
“Theyre SO easy to work with”
“Good, bright paint”
“LOVEEEE perfect for drawing”
“It blends good between markers”
“Smooth”
“Great markers by sharpie”
“Works as intended”
What buyers complain about
“the colors are somewhat muted”
“Not as good of quality as I expected”
“Some are dry”
“cost more”
“again, the assortment of colors incomplete to stand on its own”
“it ran out of paint”
“Dried out markers”
“Lids fall apart and crack”
“Most dont work”
“False advertising”
Top return reasons
Common questions
- Is oil based pen profitable to sell on Amazon United States?
- The niche generates $1.0M/yr across 21 tracked products. 9 of 9 products launched in the last 360 days are still selling. 90-day search growth is +1.9%. Flapen's verdict: Worth a look (50/100).
- How competitive is the oil based pen niche?
- 2 brands and 54 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in oil based pen?
- Top complaints mined from reviews: Color, Quality-Overall, Moist/Dry. The return rate is 0.9%.
- When does demand for oil based pen peak?
- Demand is steady year-round — the busiest month runs 1.9× the quietest.
- What does it cost to enter the oil based pen niche?
- Listings span $13.45–$42.22; the average listing price is $24.75 (sweet spot $15–$100). The average incumbent carries 2,521 reviews — the moat a new listing must climb.