number beads
Skip itPrices mostly outside the sweet spot ($4.72–$15.07) — this niche doesn't clear our bar today.
Returns
Great1.9%return rate — above 5% kills the launch gate
Conversion
Great7.0%search→purchase rate — share of searches ending in a sale
Review moat
Good1,325.61avg incumbent reviews — the moat a new listing must climb
Growth
Good+21.4%90-day search growth — must beat 0% to launch
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Market size
Bad$98K$98K/yr · 183K searches
Avg price
Bad$7.68avg listing price — sweet spot $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Price range
Bad$4.72–$15.07cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, number beads is a $98K/yr Amazon United States market (183K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Sep. Verdict: Skip it — 40/100.
Data updated Jul 6, 2026 · scored weekly · How we score niches
number beads market data
- Units sold / yr
- 15K–20K
- avg 750–1,000/product
- Revenue / yr
- $115K–$154K
- units × avg price
- Conversion rate
- 7.0%
- Avg BSR
- #1,620
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 94%
- Out of stock
- 14.6%
- Avg brand age
- 33 months
- Avg seller age
- 228 days
Competition & brand share
The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.Brands
13 falling
Sellers
15
Top-5 brand share
85%
Top 20: 100%
Top-5 click share
68%
Top 20: 100%
Open market
13%
- Looconi55%
- MIIIM11%
- Hudinsun10%
- Blingfun6%
- MELIUS3%
- Sunrica3%
- Open — no brand owns it (7 brands, 13%)
Demand & seasonality
Weekly Amazon search volume, last 109 weeks — +21.4% search growth over the last 90 days.Peak months: Sep · busiest ÷ quietest = 1.6×
Top number beads search terms
- number beads115K/yr
- number beads for bracelets45K/yr
- large number beads5K/yr
- number beads for jewelry making4K/yr
- number pony beads3K/yr
- beads with numbers4K/yr
- numbered beads3K/yr
- beads numbers3K/yr
Top number beads products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 18 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Amaney 600pcs White Acrylic Number Beads 0-9 Symbol # Heart with Storage Box 7x4mm
Looconi$5.844.8★3,144 rev
Amaney 500pcs Number Beads 7x4mm 0-9 Heart # White Acrylic Plastic Round Shape Loose Beads
Looconi$4.724.8★3,144 rev
Hudinsun 500Pcs 0-9 Acrylic Number Beads in 12 Grid Box Round Beads for Bracelets Neckless Friendship Jewelry DIY Making 4x7mm 6 Colors
Hudinsun$5.194.8★131 rev
MIIIM 1200 Pcs Serif Number Number Beads for Bracelets 4x7mm Round Number Beads 0-9 for Phone Digits Keychains Necklace with Symbols and Charms (White Black)
MIIIM$8.854.7★95 rev
Amaney 400pcs Number Beads Square White Acrylic 6x6mm Mixed Number Beads Acrylic Plastic Cube Shape Loose Beads
Looconi$5.844.8★3,144 rev
Newest
by launch dateMIIIM 1200 Pcs Serif Number Number Beads for Bracelets 4x7mm Round Number Beads 0-9 for Phone Digits Keychains Necklace with Symbols and Charms (White Black)
MIIIM$8.8595 rev
MIIIM 840 Pcs Serif Number Beads for Bracelets 6x6mm Large Hole Square Number Beads 0-9 for Knitting Crochet Phone Digits Keychains with Symbols and Charms (White Black)
MIIIM$9.9095 rev
DanLingJewelry 200Pcs Random 0-9 Number Acrylic Bracelets Necklaces Beads with Large Hole Colorful 3D Number Beads for Jewelry Making DIY
DanLingJewelry$15.072 rev
nikkiGuo 1250 PCS Letter Beads Kit with Elastic Cord Alphabet AZ Numbers Heart Moon Star Smiley Beads for Friendship Bracelets & DIY Jewelry (Colorful Beats & Golden Letters)
nikkiGuo$9.15182 rev
Sunrica 300Pcs Round Number 2 Beads 4X7mm Single Acrylic Number Beads for Friendship Bracelets Making
Sunrica$4.9193 rev
Trending
90-day click momentumDanLingJewelry 200Pcs Random 0-9 Number Acrylic Bracelets Necklaces Beads with Large Hole Colorful 3D Number Beads for Jewelry Making DIY
DanLingJewelry$15.073.5★
MIIIM 1200 Pcs Serif Number Number Beads for Bracelets 4x7mm Round Number Beads 0-9 for Phone Digits Keychains Necklace with Symbols and Charms (White Black)
MIIIM$8.854.7★
nikkiGuo 1250 PCS Letter Beads Kit with Elastic Cord Alphabet AZ Numbers Heart Moon Star Smiley Beads for Friendship Bracelets & DIY Jewelry (Colorful Beats & Golden Letters)
nikkiGuo$9.154.8★
Amaney 400pcs Number Beads Square White Acrylic 6x6mm Mixed Number Beads Acrylic Plastic Cube Shape Loose Beads
Looconi$5.844.8★
Sunrica 300Pcs Round Number 2 Beads 4X7mm Single Acrylic Number Beads for Friendship Bracelets Making
Sunrica$4.914.8★
What buyers say about number beads
What buyers praise and complain about, mined from review topics.What buyers love
“Great price”
“Good quality”
“Just as I hoped for”
“The colors are beautiful”
“They're a good size”
“easy to use”
“My grandkids have had endless fun making bracelets”
“Perfect number beads”
“A perfect gift for crafters”
“Very nice set”
What buyers complain about
“Less beads than advertised”
“not my elastic cording”
“I also had this problem in a lot of other colors”
“it's not easy”
Top return reasons
Common questions
- Is number beads profitable to sell on Amazon United States?
- The niche generates $98K/yr across 18 tracked products. 90-day search growth is +21.4%. Flapen's verdict: Skip it (40/100).
- How competitive is the number beads niche?
- 13 brands and 15 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 85% of demand.
- What do buyers complain about in number beads?
- Top complaints mined from reviews: Advertised Vs Actual Product, Stretchability/Expandability/Elasticity, Color. The return rate is 1.9%.
- When does demand for number beads peak?
- Demand peaks in Sep; the busiest month runs 1.6× the quietest.
- What does it cost to enter the number beads niche?
- Listings span $4.72–$15.07; the average listing price is $7.68 (sweet spot $15–$100). The average incumbent carries 1,326 reviews — the moat a new listing must climb.