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Nightmare Before Christmas Diamond Painting

Fail

Shoppers spend an estimated $33K a year here, so Nightmare Before Christmas Diamond Painting is a Fail.

Flapen Score
47
47 / 100
Top 45% of 4,656 Arts, Crafts & Sewing niches · +1 vs the category median of 46
Market size
$33K/yr90K searches / yr
90-day growth
-20.6%search demand this quarter
Competition
44%top-5 click share · 25 brands · 27 sellers

Flapen Score

Nightmare Before Christmas Diamond Painting against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Nightmare Before Christmas Diamond Painting is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Nightmare Before Christmas Diamond Painting market on Amazon at a glance

Shoppers on Amazon United States searched for Nightmare Before Christmas Diamond Painting 90K times last year and spent an estimated $33K. The top 5 brands take 56% of clicks. Demand peaks in Sep–Oct–Nov–Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 2.6% of those searches ended in a purchase.

Shoppers searched for this 90K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -20.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $33K a year.

Searches, last 12 months
90K
Growth, 90 days vs prior 90
-20.6%
Conversion, latest week
2.6%
Market size, estimated
$33Ka year
Peak month
December2.7× the quietest month
Top search term
nightmare before christmas diamond art45K searches a year

02 · Price

A sale here is worth $14.37.

Listings sell for $14.37 on average, from $6.46 to $141.42. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $14.37 that is $0 to $1K a year per listing.

Average price
$14.37under the $15 to $100 sweet spot
Price range
$6.46–$141.42
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 50.5% of listings are out of stock. The average listing ranks #1,416 within Mosaic Making. It carries 411 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
100%
Out of stock, average day
50.5%
Average rank
#1,416in Mosaic Making
Average rating
4.69 starsAmazon United States average 4.42 stars
Average reviews
411per listing
Listings tracked
31

04 · Newcomers

0 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
11
Successful launches
0Amazon's first-year sales bar
Average brand age
24 months

Products

Top Nightmare Before Christmas Diamond Painting products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

Brands

25 falling

Sellers

27

Top-5 brand share

56%

Top 20: 97%

Top-5 click share

44%

Top 20: 92%

Open market

39%

  • Brand 119%
  • Brand 210%
  • Brand 310%
  • Brand 410%
  • Brand 57%
  • Brand 66%

Demand

Nightmare Before Christmas Diamond Painting search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Prime Day '25Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 2.7×

Search terms

Top Nightmare Before Christmas Diamond Painting search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • nightmare before christmas diamond art45K/yr
  • jack skellington diamond art11K/yr
  • diamond art nightmare before christmas12K/yr
  • nightmare before christmas diamond painting10K/yr
  • jack and sally diamond art6K/yr
  • diamond painting nightmare before christmas5K/yr

Reviews and returns

What reviews say buyers love and hate about Nightmare Before Christmas Diamond Painting

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Gifting Purpose”
24%of negative reviews mention “Color”
0.5%of orders come back
“Color codes are a bit weird”
A buyer, on “Color”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Nightmare Before Christmas Diamond Painting questions

Answered from the same tracked data.