Nighthaunt

Shoppers searched for this 35K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -12.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $53K a year.

Searches, last 12 months

35K

Growth, 90 days vs prior 90

-12.2%

Conversion, latest week

2.7%

Market size, estimated

$53Ka year

Peak month

August1.7× the quietest month

Top search term

nighthaunt15K searches a year

Listings sell for $55.93 on average, from $21.18 to $128.22. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $55.93 that is $0 to $6K a year per listing.

Average price

$55.93inside the $15 to $100 sweet spot

Price range

$21.18–$128.22

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$6K

Returns

1.8%of orders · Amazon United States median 2.1%

15% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #6,565 within Model & Hobby Building. It carries 85 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings

15%

Prime listings

100%

Out of stock, average day

3.1%

Average rank

#6,565in Model & Hobby Building

Average rating

4.66 starsAmazon United States average 4.42 stars

Average reviews

85per listing

Listings tracked

20

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

52 months