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45

needlepoint scissors

Skip it

Soft demand (-32.6% this quarter) — this niche doesn't clear our bar today.

Market size 21Growth 9Conversion 97Competition 44Returns 97Price range 55Avg price 24Brand share 51Review moat 59Quality gap 23

Conversion

Incredible15.2%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.7%

return rate — above 5% kills the launch gate

Review moat

Good1,156.35

avg incumbent reviews — the moat a new listing must climb

Price range

Good$4.72–$27.78

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good74%

top-5 brand share — brands hold most of the demand

Competition

Okay58%

top-5 click share — leaders hold, buyers still browse

Avg price

Bad$8.69

avg listing price — sweet spot $15–$100

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad$82K

$82K/yr · 62K searches

Growth

Bad-32.6%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, needlepoint scissors is a $82K/yr Amazon United States market (62K searches/yr). The top 5 brands hold 74% of demand. Verdict: Skip it — 45/100.

Data updated Jul 8, 2026 · scored weekly · How we score niches

needlepoint scissors market data

Units sold / yr
8K–10K
avg 250–500/product
Revenue / yr
$70K–$87K
units × avg price
Conversion rate
15.2%
Avg BSR
#238
Page quality
0%
Prime
100%
Sponsored
90%
Out of stock
0.0%
Avg brand age
40 months
Avg seller age
171 days

Competition & brand share

The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.

Brands

17 falling

Sellers

27

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

58%

Top 20: 100%

Open market

22%

  • BIHRTC29%
  • FLATRI18%
  • Wiratca10%
  • BambooMN10%
  • SCAIKTIG7%
  • Hisuper4%

Demand

Weekly Amazon search volume, last 27 weeks — -32.6% search growth over the last 90 days.
3K2KSpike '26Jan '26Feb '26Mar '26Mar '26Apr '26May '26Jun '26

Top needlepoint scissors search terms

  • needlepoint scissors54K/yr
  • needle point scissors5K/yr
  • needlepoint scissors tsa approved3K/yr
All search terms

Top needlepoint scissors products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$4K10%$8K15%$12K20%$16K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 20 tracked products in this niche — three views at once, no toggling.

What buyers say about needlepoint scissors

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall17%

“Great size for travel”

Quality-Overall10%

“They are well made”

Ease Of Use8%

“easy to handle”

Value For Money8%

“Great value”

Sharpness7%

“The point of these scissors are very sharp”

Advertised Vs Actual Product7%

“As described”

Portability5%

“portable”

Strength4%

“seem pretty sturdy”

Stitch/Finish/Polish4%

“Perfect exactly what I needed for my stitch bag”

Color3%

“The colors are vibrant”

What buyers complain about

Size-Overall32%

“Too small”

Sharpness8%

“Not sharp”

Quality-Overall7%

“Bad quality”

Durability4%

“One pair broke the first time I used them”

Advertised Vs Actual Product4%

“I should've read the description more closely”

Strength2%

“Flimsy plastic, not comfortable to use”

Rusts/Corrodes2%

“theyre already rusting”

Embellishment/Embroidery Quality1%

“I wouldnt recommend them for embroidery”

Material Quality1%

“EXTREMELY DULL”

Hard Feel1%

“they are not smooth”

Top return reasons

Size-Overall61%
Quality-Overall8%
Advertised Vs Actual Product7%
Functionality-Overall4%
Sharpness3%
Value For Money3%
Defective Material/Parts2%
Product Condition1%
Color1%
Ease Of Use1%

Common questions

Is needlepoint scissors profitable to sell on Amazon United States?
The niche generates $82K/yr across 20 tracked products. 1 of 7 products launched in the last 360 days are still selling. 90-day search growth is -32.6%. Flapen's verdict: Skip it (45/100).
How competitive is the needlepoint scissors niche?
17 brands and 27 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 74% of demand.
What do buyers complain about in needlepoint scissors?
Top complaints mined from reviews: Size-Overall, Sharpness, Quality-Overall. The return rate is 0.7%.
What does it cost to enter the needlepoint scissors niche?
Listings span $4.72–$27.78; the average listing price is $8.69 (sweet spot $15–$100). The average incumbent carries 1,156 reviews — the moat a new listing must climb.