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Needlepoint Blocking Kit

Maybe

An estimated 0.5% of orders come back. But shoppers spend an estimated $55K a year here, so Needlepoint Blocking Kit is a Maybe.

Flapen Score
51
51 / 100
Top 26% of 4,656 Arts, Crafts & Sewing niches · +5 vs the category median of 46
Market size
$55K/yr29K searches / yr
90-day growth
+32.6%search demand this quarter
Competition
73%top-5 click share · 11 brands · 13 sellers

Flapen Score

Needlepoint Blocking Kit against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Needlepoint Blocking Kit is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Needlepoint Blocking Kit market on Amazon at a glance

Shoppers on Amazon United States searched for Needlepoint Blocking Kit 29K times last year and spent an estimated $55K. The top 5 brands take 84% of clicks. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 10.2% of those searches ended in a purchase.

Shoppers searched for this 29K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.2% of those searches ended in a purchase. Searches in the last 90 days moved +32.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $55K a year.

Searches, last 12 months
29K
Growth, 90 days vs prior 90
+32.6%
Conversion, latest week
10.2%
Market size, estimated
$55Ka year
Top search term
needlepoint blocking kit16K searches a year

02 · Price

A sale here is worth $18.15.

Listings sell for $18.15 on average, from $12.97 to $33.93. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $18.15 that is $5K to $9K a year per listing.

Average price
$18.15inside the $15 to $100 sweet spot
Price range
$12.97–$33.93
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
250–500
Revenue per listing a year
$5K–$9K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #74 within Knitting & Crochet. It carries 326 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#74in Knitting & Crochet
Average rating
4.69 starsAmazon United States average 4.42 stars
Average reviews
326per listing
Listings tracked
14

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
25 months

Products

Top Needlepoint Blocking Kit products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 73% of clicks. A locked shelf that new listings rarely crack.

Brands

11 rising

Sellers

13

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

12%

  • Brand 130%
  • Brand 227%
  • Brand 315%
  • Brand 48%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (5 brands, 12%)

Demand

Needlepoint Blocking Kit search demand

Weekly searches over the year. Pick a range.

1K600Spike '26Apr '26Apr '26May '26May '26May '26Jun '26Jun '26

Search terms

Top Needlepoint Blocking Kit search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • needlepoint blocking kit16K/yr
  • needlepoint blocking6K/yr
  • needlepoint blocking board5K/yr
  • needlepoint blocking board with pins3K/yr

Reviews and returns

What reviews say buyers love and hate about Needlepoint Blocking Kit

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Quality-Overall”
20%of negative reviews mention “Thickness”
0.5%of orders come back
“Could be thicker”
A buyer, on “Thickness”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Needlepoint Blocking Kit questions

Answered from the same tracked data.