Necklace String
MaybeThe top 5 brands take only 40% of clicks. But buyers convert on only 2.7% of searches, so Necklace String is a Maybe.
- Flapen Score
- 60 / 100Top 4% of 4,656 Arts, Crafts & Sewing niches · +14 vs the category median of 4660
- Market size
- $175K/yr555K searches / yr
- 90-day growth
- +18.5%search demand this quarter
- Competition
- 30%top-5 click share · 44 brands · 50 sellers
Flapen Score
Necklace String against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Necklace String is stronger. Inside it, weaker.
Market
The Necklace String market on Amazon at a glance
Shoppers on Amazon United States searched for Necklace String 555K times last year and spent an estimated $175K. The top 5 brands take 40% of clicks. Demand peaks in Jun. Flapen scores it 60 out of 100, a Maybe.
01 · Demand
An estimated 2.7% of those searches ended in a purchase.
Shoppers searched for this 555K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved +18.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $175K a year.
- Searches, last 12 months
- 555K
- Growth, 90 days vs prior 90
- +18.5%
- Conversion, latest week
- 2.7%
- Market size, estimated
- $175Ka year
- Peak month
- June1.8× the quietest month
- Top search term
- cord necklace83K searches a year
02 · Price
A sale here is worth $11.53.
Listings sell for $11.53 on average, from $4.01 to $28.69. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $11.53 that is $3K to $6K a year per listing.
- Average price
- $11.53under the $15 to $100 sweet spot
- Price range
- $4.01–$28.69
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $3K–$6K
- Returns
- 2.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,731 within Beading Supplies. It carries 2,140 reviews at 4.34 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #1,731in Beading Supplies
- Average rating
- 4.34 starsAmazon United States average 4.42 stars
- Average reviews
- 2,140per listing
- Listings tracked
- 68
04 · Newcomers
4 of last year's 9 launches cleared the first-year sales bar.
9 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.
- Launched, last 12 months
- 9
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 36 months
Products
Top Necklace String products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 6, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Black Silk Satin Cord | 18 Inch | Hypoallergnic Rope Necklace | Jewelry Gift for Women
- Price
- $11.49
- Rating
- 4.3/5
- Reviews
- 1,035
- Age
- 13y ago

ChainsHouse Braided Leather Necklace Cord for Pendants with Clasp 16 inch
- Price
- $14.90
- Rating
- 4.4/5
- Reviews
- 3,419
- Age
- 7y ago

SKQIR 3mm Black Waterproof Braided Leather Cord Necklace with Durable Stainless Steel Snap Clasp Men Women Woven Wax String Rope Chain for DIY Pendant Length 22
- Price
- $9.45
- Rating
- 4.3/5
- Reviews
- 145
- Age
- 1y ago

Bgfhna Black Leather Necklace Cord with Clasp Braided Wax Rope Chain for Men Women with Stainless Steel Clasp 2mm Leather Cord Necklace for Pendant
- Price
- $6.19
- Rating
- 4.0/5
- Reviews
- 132
- Age
- 1y ago

Tondiamo 12 Pcs Rope Necklace for Men Necklace Cords Black Thick 2 mm
- Price
- $10.03
- Rating
- 4.6/5
- Reviews
- 203
- Age
- 2y ago
Trending
estimated 90-day click momentum
MYCUTEY Navy Blue Paracord Heart Necklace for Women
- Price
- $13.88
- Rating
- 4.3/5
- Reviews
- 71
- Age
- 2mo ago

IOYYIO 2MM/3MM/4MM/5MM Braided Leather Chain Necklace Cord with Stainless Steel Clasp Waterproof Wax Brown/Black String Rope Chain for Jewelry Pendant (Gift Box)
- Price
- $14.61
- Rating
- 4.6/5
- Reviews
- 3,318
- Age
- 5y ago

Auroris Genuine leather cord necklace black 2mm with stainless steel lobster clasp 15 Length
- Price
- $9.40
- Rating
- 4.1/5
- Reviews
- 2,183
- Age
- 3y ago

Bgfhna Black Leather Necklace Cord with Clasp Braided Wax Rope Chain for Men Women with Stainless Steel Clasp 2mm Leather Cord Necklace for Pendant
- Price
- $6.19
- Rating
- 4.0/5
- Reviews
- 132
- Age
- 1y ago

Bgfhna Black Leather Necklace Cord with Clasp Braided Wax Rope Chain for Men Women with Stainless Steel Clasp 2mm Leather Cord Necklace for Pendant
- Price
- $6.04
- Rating
- 4.0/5
- Reviews
- 132
- Age
- 1y ago
Newest
by launch date
MYCUTEY Navy Blue Paracord Heart Necklace for Women
- Price
- $13.88
- Rating
- 4.3/5
- Reviews
- 71
- Age
- 2mo ago

FaithHeart Braided Leather Necklace Cord with Stainless Steel Lobster Clasp
- Price
- $14.74
- Rating
- 4.4/5
- Reviews
- 6,095
- Age
- 9mo ago

LUSTEMBER 1mm Faux Leather Waxed Cotton Cord 175 Yards Durable Necklace String Soft and Textured Cord for Necklaces Bracelets and Jewelry Making
- Price
- $8.88
- Rating
- 4.5/5
- Reviews
- 189
- Age
- 11mo ago

Bgfhna Black Leather Necklace Cord with Clasp Braided Wax Rope Chain for Men Women with Stainless Steel Clasp 2mm Leather Cord Necklace for Pendant
- Price
- $6.19
- Rating
- 4.0/5
- Reviews
- 132
- Age
- 1y ago

Bgfhna Black Leather Necklace Cord with Clasp Braided Wax Rope Chain for Men Women with Stainless Steel Clasp 2mm Leather Cord Necklace for Pendant
- Price
- $6.04
- Rating
- 4.0/5
- Reviews
- 132
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 30% of clicks, no more. An open shelf where new products get seen.
Brands
44 rising
Sellers
50
Est. top-5 brand share
40%
Top 20: 82%
Est. top-5 click share
30%
Top 20: 60%
Open market
54%
- Embolden Jewelry12%
- ChainsHouse8%
- Bgfhna7%
- IOYYIO7%
- DHOOZ6%
- SKQIR6%
Demand
Necklace String search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun · busiest ÷ quietest = 1.8×
Search terms
Top Necklace String search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- cord necklace83K/yr
- rope necklace65K/yr
- necklace cord88K/yr
- necklace string67K/yr
- black cord necklace44K/yr
- black necklace cord38K/yr
- necklace cords for pendants27K/yr
- black rope necklace25K/yr
- string necklace18K/yr
- necklace rope20K/yr
Reviews and returns
What reviews say buyers love and hate about Necklace String
We read the reviews and the return reasons for every product selling here.
“Poor quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Necklace String questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









