Name Patch
MaybeAn estimated 0.6% of orders come back. But shoppers spend an estimated $88K a year here, so Name Patch is a Maybe.
- Flapen Score
- 51 / 100Top 26% of 4,656 Arts, Crafts & Sewing niches · +5 vs the category median of 4651
- Market size
- $88K/yr358K searches / yr
- 90-day growth
- +3.3%search demand this quarter
- Competition
- 45%top-5 click share · 25 brands · 30 sellers
Flapen Score
Name Patch against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Name Patch is stronger. Inside it, weaker.
Market
The Name Patch market on Amazon at a glance
Shoppers on Amazon United States searched for Name Patch 358K times last year and spent an estimated $88K. The top 5 brands take 54% of clicks. Demand peaks in Aug. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
An estimated 2.1% of those searches ended in a purchase.
Shoppers searched for this 358K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved +3.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $88K a year.
- Searches, last 12 months
- 358K
- Growth, 90 days vs prior 90
- +3.3%
- Conversion, latest week
- 2.1%
- Market size, estimated
- $88Ka year
- Peak month
- August1.7× the quietest month
- Top search term
- name patch67K searches a year
02 · Price
A sale here is worth $11.50.
Listings sell for $11.50 on average, from $3.99 to $25.06. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $11.50 that is $1K to $3K a year per listing.
- Average price
- $11.50under the $15 to $100 sweet spot
- Price range
- $3.99–$25.06
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $1K–$3K
- Returns
- 0.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
93% of listings pay for placement with sponsored ads. 24% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #639 within Trim & Embellishments. It carries 1,417 reviews at 4.45 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 24%
- Out of stock, average day
- 0.0%
- Average rank
- #639in Trim & Embellishments
- Average rating
- 4.45 starsAmazon United States average 4.42 stars
- Average reviews
- 1,417per listing
- Listings tracked
- 29
04 · Newcomers
4 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Name Patch products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.
Brands
25 rising
Sellers
30
Top-5 brand share
54%
Top 20: 95%
Top-5 click share
45%
Top 20: 90%
Open market
41%
- Brand 124%
- Brand 28%
- Brand 38%
- Brand 47%
- Brand 57%
- Brand 65%
Demand
Name Patch search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug · busiest ÷ quietest = 1.7×
Search terms
Top Name Patch search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- name patch67K/yr
- custom name patch52K/yr
- iron on name patches46K/yr
- name patches26K/yr
- name patches embroidered27K/yr
- embroidered name patch21K/yr
- name iron on patch12K/yr
- name patches for backpacks17K/yr
- iron on name patch12K/yr
- personalized name patch11K/yr
Reviews and returns
What reviews say buyers love and hate about Name Patch
We read the reviews and the return reasons for every product selling here.
“Was not the right size”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Name Patch questions
Answered from the same tracked data.