Model Kit Tools

Shoppers searched for this 534K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -15.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $404K a year.

Searches, last 12 months

534K

Growth, 90 days vs prior 90

-15.2%

Conversion, latest week

3.5%

Market size, estimated

$404Ka year

Peak month

December2.5× the quietest month

Top search term

hobby tools56K searches a year

Listings sell for $21.74 on average, from $5.98 to $66.43. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $21.74 that is $11K to $16K a year per listing.

Average price

$21.74inside the $15 to $100 sweet spot

Price range

$5.98–$66.43

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

500–750

Revenue per listing a year

$11K–$16K

Returns

1.1%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #7 within Model & Hobby Building. It carries 2,499 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

0.2%

Average rank

#7in Model & Hobby Building

Average rating

4.61 starsAmazon United States average 4.42 stars

Average reviews

2,499per listing

Listings tracked

30

6 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

4Amazon's first-year sales bar

Average brand age

48 months