Miniature People

Shoppers searched for this 918K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -67.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $391K a year.

Searches, last 12 months

918K

Growth, 90 days vs prior 90

-67.9%

Conversion, latest week

3.1%

Market size, estimated

$391Ka year

Peak month

February11.8× the quietest month

Top search term

mini people figurines294K searches a year

Listings sell for $13.91 on average, from $5.90 to $31.15. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At $13.91 that is $7K to $10K a year per listing.

Average price

$13.91under the $15 to $100 sweet spot

Price range

$5.90–$31.15

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

500–750

Revenue per listing a year

$7K–$10K

Returns

5.4%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 9.7% of listings are out of stock. The average listing ranks #359 within Model & Hobby Building. It carries 211 reviews at 3.73 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

93%

Out of stock, average day

9.7%

Average rank

#359in Model & Hobby Building

Average rating

3.73 starsAmazon United States average 4.42 stars

Average reviews

211per listing

Listings tracked

59

36 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

36

Successful launches

5Amazon's first-year sales bar

Average brand age

32 months