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Miniature Bases

Fail

Shoppers spend an estimated $47K a year here, so Miniature Bases is a Fail.

Flapen Score
40
40 / 100
Ranks 3,499 of 4,656 Arts, Crafts & Sewing niches · −6 vs the category median of 46
Market size
$47K/yr57K searches / yr
90-day growth
-7.9%search demand this quarter
Competition
67%top-5 click share · 9 brands · 31 sellers

Flapen Score

Miniature Bases against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Miniature Bases is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Miniature Bases market on Amazon at a glance

Shoppers on Amazon United States searched for Miniature Bases 57K times last year and spent an estimated $47K. The top 5 brands take 93% of clicks. Demand peaks in Jan. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 5.5% of those searches ended in a purchase.

Shoppers searched for this 57K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.5% of those searches ended in a purchase. Searches in the last 90 days moved -7.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $47K a year.

Searches, last 12 months
57K
Growth, 90 days vs prior 90
-7.9%
Conversion, latest week
5.5%
Market size, estimated
$47Ka year
Peak month
January1.5× the quietest month
Top search term
miniature bases21K searches a year

02 · Price

A sale here is worth $15.17.

Listings sell for $15.17 on average, from $7.14 to $35.61. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $15.17 that is $2K to $4K a year per listing.

Average price
$15.17inside the $15 to $100 sweet spot
Price range
$7.14–$35.61
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$2K–$4K
Returns
1.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

65% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #2,589 within Model & Hobby Building. It carries 886 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings
65%
Prime listings
100%
Out of stock, average day
3.0%
Average rank
#2,589in Model & Hobby Building
Average rating
4.65 starsAmazon United States average 4.42 stars
Average reviews
886per listing
Listings tracked
17

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
50 months

Products

Top Miniature Bases products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

Brands

9 falling

Sellers

31

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

4%

  • Brand 134%
  • Brand 218%
  • Brand 314%
  • Brand 414%
  • Brand 513%
  • Brand 63%
  • Open — no brand owns it (3 brands, 4%)

Demand

Miniature Bases search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '24Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.5×

Search terms

Top Miniature Bases search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • miniature bases21K/yr
  • warhammer bases18K/yr
  • warhammer 40k bases6K/yr
  • 40k bases5K/yr
  • mini bases4K/yr
  • miniature base3K/yr

Reviews and returns

What reviews say buyers love and hate about Miniature Bases

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
17%of negative reviews mention “Durability”
1.0%of orders come back
“one has already tore”
A buyer, on “Durability”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Miniature Bases questions

Answered from the same tracked data.