Mini Watercolor Palette
FailShoppers spend an estimated $52K a year here, so Mini Watercolor Palette is a Fail.
- Flapen Score
- 41 / 100Ranks 3,360 of 4,656 Arts, Crafts & Sewing niches · −5 vs the category median of 4641
- Market size
- $52K/yr133K searches / yr
- 90-day growth
- +11.1%search demand this quarter
- Competition
- 61%top-5 click share · 12 brands · 39 sellers
Flapen Score
Mini Watercolor Palette against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Mini Watercolor Palette is stronger. Inside it, weaker.
Market
The Mini Watercolor Palette market on Amazon at a glance
Shoppers on Amazon United States searched for Mini Watercolor Palette 133K times last year and spent an estimated $52K. The top 5 brands take 86% of clicks. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 1.7% of those searches ended in a purchase.
Shoppers searched for this 133K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved +11.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $52K a year.
- Searches, last 12 months
- 133K
- Growth, 90 days vs prior 90
- +11.1%
- Conversion, latest week
- 1.7%
- Market size, estimated
- $52Ka year
- Peak month
- December1.5× the quietest month
- Top search term
- travel watercolor palette34K searches a year
02 · Price
A sale here is worth $23.23.
Listings sell for $23.23 on average, from $9.50 to $63.28. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $23.23 that is $2K to $6K a year per listing.
- Average price
- $23.23inside the $15 to $100 sweet spot
- Price range
- $9.50–$63.28
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$6K
- Returns
- 1.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
63% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #431 within Painting. It carries 7,156 reviews at 4.65 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 63%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #431in Painting
- Average rating
- 4.65 starsAmazon United States average 4.42 stars
- Average reviews
- 7,156per listing
- Listings tracked
- 19
04 · Newcomers
1 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Mini Watercolor Palette products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
SAKURA XNCW-24N 24 Assorted Watercolors Field Sketch Set with Brush
- Price
- $24.18
- Rating
- 4.7/5
- Reviews
- 4,339
- Age
- 17y ago

SAKURA Pocket Set Koi Watercolor Kit 24 Colors Count
- Price
- $18.99
- Rating
- 4.6/5
- Reviews
- 665
- Age
- 7y ago

SAKURA XCNW-12H XNCW-12H 12 Assorted Watercolors Field Sketch Set with Brush
- Price
- $14.32
- Rating
- 4.6/5
- Reviews
- 963
- Age
- 19y ago

SAKURA XNCW-48N Koi Watercolor Field 48 Color Sketch Set
- Price
- $46.16
- Rating
- 4.7/5
- Reviews
- 982
- Age
- 9y ago

SAKURA Koi Field 30 Assorted Watercolors with Water Brush Sketch Set XNCW-30N
- Price
- $26.94
- Rating
- 4.8/5
- Reviews
- 1,992
- Age
- 10y ago
Trending
estimated 90-day click momentum
Travel Watercolor Palette Box Fuumuui Black Wood Palette Kit with Cover 12 Empty Removable Half-pan Grids Dual Tip Travel Brushes for Watercolor Gouache Color Mixing Pure White Palette
- Price
- $18.07
- Rating
- 4.7/5
- Reviews
- 42
- Age
- 5mo ago

Portable Mini Tin Box 12-Well Empty Watercolor Palette Small Paint Storage Travel Artist Outdoor Sketch Watercolor Kits with Magnetic Clip and Oil Pot.Wheat Field
- Price
- $13.05
- Rating
- 4.4/5
- Reviews
- 709
- Age
- 2y ago

XIPAN Mini Watercolor Paint Set - Compact Travel Art Kit with 16 Colors Detail Paint Brush Palette & Watercolor Sketchbook - Pocket Travel Watercolor Set Painting Sets Art Supplies - Classic Colors
- Price
- $14.72
- Rating
- 4.8/5
- Reviews
- 55
- Age
- 7mo ago

MEEDEN Empty Watercolor Paint Palette: Travel Water Color Palette Tin with 12 Half Pans - Portable Metal Palette Tin Box for Artist Student Adults (Blue)
- Price
- $9.50
- Rating
- 4.5/5
- Reviews
- 488
- Age
- 2y ago

SAKURA XNCW-72N Koi Studio Set with 72 Assorted Watercolors Includes 2 Water Brushes
- Price
- $63.28
- Rating
- 4.8/5
- Reviews
- 1,992
- Age
- 8y ago
Newest
by launch date
Travel Watercolor Palette Box Fuumuui Black Wood Palette Kit with Cover 12 Empty Removable Half-pan Grids Dual Tip Travel Brushes for Watercolor Gouache Color Mixing Pure White Palette
- Price
- $18.07
- Rating
- 4.7/5
- Reviews
- 42
- Age
- 5mo ago

XIPAN Mini Watercolor Paint Set - Compact Travel Art Kit with 16 Colors Detail Paint Brush Palette & Watercolor Sketchbook - Pocket Travel Watercolor Set Painting Sets Art Supplies - Classic Colors
- Price
- $14.72
- Rating
- 4.8/5
- Reviews
- 55
- Age
- 7mo ago

Mini Watercolor Paint Set Portable mini Travel Watercolor kit Pocket Watercolor Set with Paint Art Supplies for Artists Amateur Hobbyists and Painting Lovers
- Price
- $26.63
- Rating
- 4.5/5
- Reviews
- 132
- Age
- 1y ago

Funto Mini Watercolor Paint Set All-in-One Walnut Wood 15-Color Premium Pocket Travel Paint Kit with Crossbody Bag Watercolor Journal Metal Clip Paint Water Cup Water Brush Ideal for Art Lovers
- Price
- $36.23
- Rating
- 4.7/5
- Reviews
- 319
- Age
- 1y ago

MEEDEN Empty Watercolor Paint Palette: Travel Water Color Palette Tin with 12 Half Pans - Portable Metal Palette Tin Box for Artist Student Adults (Blue)
- Price
- $9.50
- Rating
- 4.5/5
- Reviews
- 488
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
39
Est. top-5 brand share
86%
Top 20: 100%
Est. top-5 click share
61%
Top 20: 100%
Open market
11%
- SAKURA67%
- Winsor & Newton6%
- Grabie5%
- Mr. Pen4%
- Fuumuui3%
- Xipan3%
- Open — no brand owns it (6 brands, 11%)
Demand
Mini Watercolor Palette search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Mini Watercolor Palette search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- travel watercolor palette34K/yr
- koi watercolor set25K/yr
- travel art supplies21K/yr
- travel paint palette10K/yr
- sakura koi watercolor sets9K/yr
- koi watercolor9K/yr
- sakura watercolor set7K/yr
- watercolor box4K/yr
- art travel kit4K/yr
- sakura koi4K/yr
Reviews and returns
What reviews say buyers love and hate about Mini Watercolor Palette
We read the reviews and the return reasons for every product selling here.
“Dries out the paint”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mini Watercolor Palette questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









