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Mini Paint Set

Maybe

The top 5 brands take only 33% of clicks. But shoppers spend an estimated $72K a year here, so Mini Paint Set is a Maybe.

Flapen Score
57
57 / 100
Top 8% of 4,656 Arts, Crafts & Sewing niches · +11 vs the category median of 46
Market size
$72K/yr132K searches / yr
90-day growth
-3.1%search demand this quarter
Competition
26%top-5 click share · 62 brands · 81 sellers

Flapen Score

Mini Paint Set against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Mini Paint Set is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mini Paint Set market on Amazon at a glance

Shoppers on Amazon United States searched for Mini Paint Set 132K times last year and spent an estimated $72K. The top 5 brands take 33% of clicks. Demand peaks in Nov–Dec. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 3.1% of those searches ended in a purchase.

Shoppers searched for this 132K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -3.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $72K a year.

Searches, last 12 months
132K
Growth, 90 days vs prior 90
-3.1%
Conversion, latest week
3.1%
Market size, estimated
$72Ka year
Peak month
December3.6× the quietest month
Top search term
mini painting kit36K searches a year

02 · Price

A sale here is worth $17.80.

Listings sell for $17.80 on average, from $4.04 to $65.09. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $17.80 that is $0 to $2K a year per listing.

Average price
$17.80inside the $15 to $100 sweet spot
Price range
$4.04–$65.09
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
1.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #330 within Painting. It carries 609 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
2.3%
Average rank
#330in Painting
Average rating
4.48 starsAmazon United States average 4.42 stars
Average reviews
609per listing
Listings tracked
76

04 · Newcomers

12 of last year's 34 launches cleared the first-year sales bar.

34 products launched here in the last 12 months. 12 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
34
Successful launches
12Amazon's first-year sales bar
Average brand age
25 months

Products

Top Mini Paint Set products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 26% of clicks. An open shelf where new products get seen.

Brands

62 rising

Sellers

81

Top-5 brand share

33%

Top 20: 71%

Top-5 click share

26%

Top 20: 56%

Open market

63%

  • Brand 18%
  • Brand 27%
  • Brand 37%
  • Brand 46%
  • Brand 55%
  • Brand 64%

Demand

Mini Paint Set search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.6×

Search terms

Top Mini Paint Set search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mini painting kit36K/yr
  • mini art kit36K/yr
  • mini paint palette27K/yr
  • mini paint kit12K/yr
  • mini art set13K/yr
  • tiny painting kit8K/yr

Reviews and returns

What reviews say buyers love and hate about Mini Paint Set

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Color”
16%of negative reviews mention “Paint Quality”
1.8%of orders come back
“HOw do you know its CRAP until you try to paint with it”
A buyer, on “Paint Quality”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Mini Paint Set questions

Answered from the same tracked data.