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Mesh Ribbon

Fail

Demand is soft, at -21.0% this quarter, so Mesh Ribbon is a Fail.

Flapen Score
48
48 / 100
Top 40% of 4,656 Arts, Crafts & Sewing niches · +2 vs the category median of 46
Market size
$70K/yr288K searches / yr
90-day growth
-21.0%search demand this quarter
Competition
25%top-5 click share · 30 brands · 38 sellers

Flapen Score

Mesh Ribbon against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Mesh Ribbon is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mesh Ribbon market on Amazon at a glance

Shoppers on Amazon United States searched for Mesh Ribbon 288K times last year and spent an estimated $70K. The top 5 brands take 60% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 288K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -21.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $70K a year.

Searches, last 12 months
288K
Growth, 90 days vs prior 90
-21.0%
Conversion, latest week
1.5%
Market size, estimated
$70Ka year
Top search term
mesh ribbon83K searches a year

02 · Price

A sale here is worth $16.06.

Listings sell for $16.06 on average, from $7.12 to $38.37. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $16.06 that is $0 to $2K a year per listing.

Average price
$16.06inside the $15 to $100 sweet spot
Price range
$7.12–$38.37
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
2.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.8% of listings are out of stock. The average listing ranks #1,294 within Trim & Embellishments. It carries 403 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
15.8%
Average rank
#1,294in Trim & Embellishments
Average rating
4.57 starsAmazon United States average 4.42 stars
Average reviews
403per listing
Listings tracked
73

04 · Newcomers

0 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
43 months

Products

Top Mesh Ribbon products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 25% of clicks. An open shelf where new products get seen.

Brands

30 falling

Sellers

38

Top-5 brand share

60%

Top 20: 93%

Top-5 click share

25%

Top 20: 53%

Open market

36%

  • Brand 123%
  • Brand 219%
  • Brand 37%
  • Brand 46%
  • Brand 55%
  • Brand 65%

Demand

Mesh Ribbon search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KNovDecJanFebMarAprMayJunJul

Peak months: Nov, Dec · busiest ÷ quietest = 5.0× · 9 of 12 months tracked

Search terms

Top Mesh Ribbon search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mesh ribbon83K/yr
  • deco mesh 10 inch rolls clearance42K/yr
  • mesh ribbon for wreaths32K/yr
  • mesh for wreaths18K/yr
  • deco mesh 10 inch rolls20K/yr
  • deco mesh rolls11K/yr
  • deco mesh ribbon17K/yr
  • decorative mesh11K/yr
  • wreath mesh8K/yr
  • 10 inch deco mesh6K/yr

Reviews and returns

What reviews say buyers love and hate about Mesh Ribbon

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Color”
19%of negative reviews mention “Material Quality”
2.8%of orders come back
“Its horrible horrific material could not work with”
A buyer, on “Material Quality”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Mesh Ribbon questions

Answered from the same tracked data.