Merino Wool Yarn

Shoppers searched for this 359K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -57.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $51K a year.

Searches, last 12 months

359K

Growth, 90 days vs prior 90

-57.0%

Conversion, latest week

0.8%

Market size, estimated

$51Ka year

Peak month

January6.5× the quietest month

Top search term

merino wool yarn102K searches a year

Listings sell for $17.61 on average, from $4.98 to $50.90. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $17.61 that is $0 to $2K a year per listing.

Average price

$17.61inside the $15 to $100 sweet spot

Price range

$4.98–$50.90

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

2.5%of orders · Amazon United States median 2.1%

72% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 12.7% of listings are out of stock. The average listing ranks #907 within Knitting & Crochet. It carries 725 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

72%

Prime listings

95%

Out of stock, average day

12.7%

Average rank

#907in Knitting & Crochet

Average rating

4.43 starsAmazon United States average 4.42 stars

Average reviews

725per listing

Listings tracked

86

16 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months

16

Successful launches

4Amazon's first-year sales bar

Average brand age

56 months