meiliang watercolor paint set
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$39.16avg listing price — sweet spot $15–$100
Price range
Incredible$18.20–$80.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.3%return rate — above 5% kills the launch gate
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.7%search→purchase rate — share of searches ending in a sale
Review moat
Okay1,766.14avg incumbent reviews — the moat a new listing must climb
Market size
Okay$179K$179K/yr · 122K searches
Growth
Okay+0.8%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, meiliang watercolor paint set is a $179K/yr Amazon United States market (122K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jul–Aug. Verdict: Skip it — 45/100.
Data updated Jul 10, 2026 · scored weekly · How we score niches
meiliang watercolor paint set market data
- Units sold / yr
- 3K–3K
- avg 100–250/product
- Revenue / yr
- $98K–$117K
- units × avg price
- Conversion rate
- 3.7%
- Avg BSR
- #1,538
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 95%
- Out of stock
- 0.0%
- Avg brand age
- 43 months
- Avg seller age
- 168 days
Competition & brand share
The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.Brands
4 flat
Sellers
7
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
56%
Top 20: 98%
Open market
0%
- Paul Rubens59%
- LIGHTWISH26%
- MEI LIANG13%
- Grabie2%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +0.8% search growth over the last 90 days.Peak months: Jul, Aug · busiest ÷ quietest = 1.6×
Top meiliang watercolor paint set search terms
- paul rubens watercolor set44K/yr
- mei liang watercolor paint set12K/yr
- paul rubens22K/yr
- paul rubens watercolor17K/yr
- meiliang watercolor paint set13K/yr
- meilang watercolor set6K/yr
- mei lang watercolor set5K/yr
- meiliang watercolor3K/yr
Top meiliang watercolor paint set products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 22 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
MeiLiang Watercolor Paint Set 36 Vivid Colors in Pocket Box with Metal Ring and Watercolor Brush Perfect for Students Beginners and More
LIGHTWISH$20.014.7★10,948 rev
Paul Rubens Watercolor Paint Set Artist Grade 24 Vivid Colors with Portable Metal Box for Artists Beginners Hobbyists Students
Paul Rubens$41.424.6★1,355 rev
Paul Rubens Watercolor Paint Set Artist Grade 24 Vivid Floral Colors with Portable Metal Box for Artists Beginners Hobbyists Students
Paul Rubens$40.834.6★1,355 rev
MEI LIANG 52 Colors Watercolor Paint Set for Adults Vibrant Travel Water Colors Kit with Metallic Shades Includes Brush Pencil Sponge 5 Watercolor Papers & Black Pen Portable Blue Case
MEI LIANG$31.924.4★178 rev
Paul Rubens Watercolor Paint Set Full Pan 24 Vivid Colors Water Coloring Paint in Pocket Box with Metal Ring High Transparency Intense and Durable No Chalky Perfect for Students Beginners
Paul Rubens$24.084.3★471 rev
Newest
by launch date
Paul Rubens Professional Watercolor Set - 24 Vibrant Ocean Colors for Seascape Painting Artist-Grade Travel Watercolor Paints in Portable Metal Tin Box Ideal for Artists Beginners & Students
Paul Rubens$41.211,355 rev
MEI LIANG 36 Color Solid Watercolor Paint Set with Metal Case & Brush Highly Pigmented Watercolor for Beginners Students & Outdoor Painting
MEI LIANG$19.7514 rev
Paul Rubens Watercolor Paint Set 48 Colors Solid Watercolor Paint Easy To Blend And Diffuse Watercolor Palette Compact And Portable Travel Watercolor Set Suitable For Beginners And Professionals
Paul Rubens$64.3883 rev
MEI LIANG 24 Colors Solid Watercolor Paint Set Vibrant and Highly Pigmented Colors Removable Pans and Built-in Palette Portable Metal Case for Students Beginners and Outdoor Sketching
MEI LIANG$18.2066 rev
Paul Rubens Watercolor Paint Set 24 Colors Solid Watercolor Paint Easy To Blend And Diffuse Watercolor Palette Compact And Portable Travel Watercolor Set Suitable For Beginners And Professionals
Paul Rubens$33.5683 rev
Trending
90-day click momentum
Paul Rubens Artist Grade Watercolor Paint 48 Colors Solid Cakes with Portable Metal Box for Artists Beginners Hobbyists Students
Paul Rubens$62.884.8★
Paul Rubens Professional Watercolor Set - 24 Vibrant Ocean Colors for Seascape Painting Artist-Grade Travel Watercolor Paints in Portable Metal Tin Box Ideal for Artists Beginners & Students
Paul Rubens$41.214.6★
MEI LIANG 36 Color Solid Watercolor Paint Set with Metal Case & Brush Highly Pigmented Watercolor for Beginners Students & Outdoor Painting
MEI LIANG$19.754.7★
Grabie 50 Colors Watercolor Paint Set Detail Paint Brush Included Watercolor Paints Painting Sets Art Supplies for Painting Travel Watercolor Set Amateur Hobbyists
Grabie$18.954.7★
MeiLiang Watercolor Paint Set 36 Standard Colors and 12 Glittery Colors in Exquisite Carrying Box with Metal Ring and Watercolor Brush Perfect as Art Gift Suitable for Beginners Professionals
LIGHTWISH$27.804.7★
What buyers say about meiliang watercolor paint set
What buyers praise and complain about, mined from review topics.What buyers love
“Variety of colors”
“Nice selection of colors and quality paint”
“Amazing Value”
“Great quality set”
“Same as the picture”
“It's also nicely portable”
“Easy to use”
“Great size”
“My gift was a success”
“It's a nice compact kit”
What buyers complain about
“Paint amounts not generous”
“The colors seem to be inconsistent”
“Small”
“Needs better quality control”
“theyre difficult to pry out”
“A bit of false advertising”
“I have never received an item that was used even though I have read plenty of reviews that said the item had been used before”
“They do not cover well”
“Not worth it for the price”
“Impossible to unscrew it”
Top return reasons
Common questions
- Is meiliang watercolor paint set profitable to sell on Amazon United States?
- The niche generates $179K/yr across 22 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +0.8%. Flapen's verdict: Skip it (45/100).
- How competitive is the meiliang watercolor paint set niche?
- 4 brands and 7 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in meiliang watercolor paint set?
- Top complaints mined from reviews: Paint Quality, Color, Size-Overall. The return rate is 1.3%.
- When does demand for meiliang watercolor paint set peak?
- Demand peaks in Jul–Aug; the busiest month runs 1.6× the quietest.
- What does it cost to enter the meiliang watercolor paint set niche?
- Listings span $18.20–$80.56; the average listing price is $39.16 (sweet spot $15–$100). The average incumbent carries 1,766 reviews — the moat a new listing must climb.