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Measuring Tape for Body

Maybe

Buyers convert on 21.0% of searches. But the average product has 12,384 reviews to catch up to, so Measuring Tape for Body is a Maybe.

Flapen Score
53
53 / 100
Top 19% of 4,656 Arts, Crafts & Sewing niches · +7 vs the category median of 46
Market size
$3.7M/yr2.1M searches / yr
90-day growth
-6.5%search demand this quarter
Competition
66%top-5 click share · 13 brands · 19 sellers

Flapen Score

Measuring Tape for Body against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Measuring Tape for Body is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Measuring Tape for Body market on Amazon at a glance

Shoppers on Amazon United States searched for Measuring Tape for Body 2.1M times last year and spent an estimated $3.7M. The top 5 brands take 84% of clicks. Demand peaks in Apr. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 21.0% of those searches ended in a purchase.

Shoppers searched for this 2.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 21.0% of those searches ended in a purchase. Searches in the last 90 days moved -6.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.7M a year.

Searches, last 12 months
2.1M
Growth, 90 days vs prior 90
-6.5%
Conversion, latest week
21.0%
Market size, estimated
$3.7Ma year
Peak month
April1.6× the quietest month
Top search term
body measuring tape307K searches a year

02 · Price

A sale here is worth $8.26.

Listings sell for $8.26 on average, from $3.01 to $29.64. Amazon reports units sold in ranges. This niche sold 400K to 500K a year. The average listing sells 15,000 to 20,000 of them. At $8.26 that is $124K to $165K a year per listing.

Average price
$8.26under the $15 to $100 sweet spot
Price range
$3.01–$29.64
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
400K–500K
Units per listing a year
15,000–20,000
Revenue per listing a year
$124K–$165K
Returns
0.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #117 within Sewing Notions & Supplies. It carries 12,384 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#117in Sewing Notions & Supplies
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
12,384per listing
Listings tracked
20

04 · Newcomers

4 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
4Amazon's first-year sales bar
Average brand age
47 months

Products

Top Measuring Tape for Body products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 rising

Sellers

19

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

13%

  • Brand 132%
  • Brand 227%
  • Brand 314%
  • Brand 47%
  • Brand 55%
  • Brand 63%
  • Open — no brand owns it (7 brands, 13%)

Demand

Measuring Tape for Body search demand

Weekly searches over the year, seasonality beneath. Pick a range.

60K40KPrime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr · busiest ÷ quietest = 1.6×

Search terms

Top Measuring Tape for Body search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • body measuring tape307K/yr
  • tape measure body measuring tape231K/yr
  • measuring tape for body measurements251K/yr
  • measuring tape for body194K/yr
  • body tape measure164K/yr
  • fabric measuring tape135K/yr
  • soft tape measure91K/yr
  • fabric tape measure91K/yr
  • sewing tape measure82K/yr
  • waist measuring tape62K/yr

Reviews and returns

What reviews say buyers love and hate about Measuring Tape for Body

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Ease Of Use”
17%of negative reviews mention “Measurement/Reading Accuracy”
0.6%of orders come back
“Do not expect perfection or precision with this”
A buyer, on “Measurement/Reading Accuracy”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Measuring Tape for Body questions

Answered from the same tracked data.