Mat Board

Shoppers searched for this 273K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -8.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $197K a year.

Searches, last 12 months

273K

Growth, 90 days vs prior 90

-8.6%

Conversion, latest week

3.7%

Market size, estimated

$197Ka year

Peak month

January1.5× the quietest month

Top search term

mat board67K searches a year

Listings sell for $19.61 on average, from $4.97 to $52.48. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $19.61 that is $2K to $5K a year per listing.

Average price

$19.61inside the $15 to $100 sweet spot

Price range

$4.97–$52.48

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

2.4%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #26 within Picture Framing. It carries 672 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#26in Picture Framing

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

672per listing

Listings tracked

37

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

47 months