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Masking Fluid Pen

Maybe

An estimated 0.7% of orders come back. But shoppers spend an estimated $47K a year here, so Masking Fluid Pen is a Maybe.

Flapen Score
56
56 / 100
Top 10% of 4,656 Arts, Crafts & Sewing niches · +10 vs the category median of 46
Market size
$47K/yr54K searches / yr
90-day growth
+1.5%search demand this quarter
Competition
49%top-5 click share · 16 brands · 55 sellers

Flapen Score

Masking Fluid Pen against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Masking Fluid Pen is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Masking Fluid Pen market on Amazon at a glance

Shoppers on Amazon United States searched for Masking Fluid Pen 54K times last year and spent an estimated $47K. The top 5 brands take 67% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 6.6% of those searches ended in a purchase.

Shoppers searched for this 54K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.6% of those searches ended in a purchase. Searches in the last 90 days moved +1.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $47K a year.

Searches, last 12 months
54K
Growth, 90 days vs prior 90
+1.5%
Conversion, latest week
6.6%
Market size, estimated
$47Ka year
Peak month
November3.0× the quietest month
Top search term
masking fluid pen24K searches a year

02 · Price

A sale here is worth $13.21.

Listings sell for $13.21 on average, from $6.44 to $29.03. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $13.21 that is $1K to $3K a year per listing.

Average price
$13.21under the $15 to $100 sweet spot
Price range
$6.44–$29.03
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

70% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #486 within Painting. It carries 724 reviews at 4.14 stars, so a new listing needs social proof before a better product.

Sponsored listings
70%
Prime listings
100%
Out of stock, average day
1.4%
Average rank
#486in Painting
Average rating
4.14 starsAmazon United States average 4.42 stars
Average reviews
724per listing
Listings tracked
23

04 · Newcomers

2 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months
10
Successful launches
2Amazon's first-year sales bar
Average brand age
56 months

Products

Top Masking Fluid Pen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 falling

Sellers

55

Top-5 brand share

67%

Top 20: 100%

Top-5 click share

49%

Top 20: 98%

Open market

26%

  • Brand 130%
  • Brand 212%
  • Brand 39%
  • Brand 48%
  • Brand 58%
  • Brand 67%

Demand

Masking Fluid Pen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Black Friday '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.0×

Search terms

Top Masking Fluid Pen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • masking fluid pen24K/yr
  • masking fluid pen for watercolor painting10K/yr
  • watercolor masking fluid pen9K/yr
  • masking pen4K/yr
  • masking pen for watercolor4K/yr
  • molotow masking fluid pen3K/yr

Reviews and returns

What reviews say buyers love and hate about Masking Fluid Pen

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Ease Of Use”
14%of negative reviews mention “Moist/Dry”
0.7%of orders come back
“Dried out”
A buyer, on “Moist/Dry”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Masking Fluid Pen questions

Answered from the same tracked data.