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Mardi Gras Patches

Fail

Demand is soft, at -96.6% this quarter, so Mardi Gras Patches is a Fail.

Flapen Score
37
37 / 100
Ranks 3,964 of 4,656 Arts, Crafts & Sewing niches · −9 vs the category median of 46
Market size
$34K/yr118K searches / yr
90-day growth
-96.6%search demand this quarter
Competition
43%top-5 click share · 18 brands · 20 sellers

Flapen Score

Mardi Gras Patches against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Mardi Gras Patches is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mardi Gras Patches market on Amazon at a glance

Shoppers on Amazon United States searched for Mardi Gras Patches 118K times last year and spent an estimated $34K. The top 5 brands take 53% of clicks. Demand peaks in Jan–Feb. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 2.8% of those searches ended in a purchase.

Shoppers searched for this 118K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -96.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $34K a year.

Searches, last 12 months
118K
Growth, 90 days vs prior 90
-96.6%
Conversion, latest week
2.8%
Market size, estimated
$34Ka year
Peak month
February81.2× the quietest month
Top search term
mardi gras iron on patches35K searches a year

02 · Price

A sale here is worth $10.33.

Listings sell for $10.33 on average, from $6.61 to $16.41. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $10.33 that is $0 to $1K a year per listing.

Average price
$10.33under the $15 to $100 sweet spot
Price range
$6.61–$16.41
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
5.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

38% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 27.3% of listings are out of stock. The average listing ranks #4,573 within Trim & Embellishments. It carries 262 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
38%
Prime listings
100%
Out of stock, average day
27.3%
Average rank
#4,573in Trim & Embellishments
Average rating
4.54 starsAmazon United States average 4.42 stars
Average reviews
262per listing
Listings tracked
21

04 · Newcomers

0 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
10
Successful launches
0Amazon's first-year sales bar
Average brand age
25 months

Products

Top Mardi Gras Patches products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

Brands

18 rising

Sellers

20

Top-5 brand share

53%

Top 20: 100%

Top-5 click share

43%

Top 20: 98%

Open market

42%

  • Brand 116%
  • Brand 215%
  • Brand 310%
  • Brand 46%
  • Brand 56%
  • Brand 66%

Demand

Mardi Gras Patches search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '24Holiday '24Spike '25Black Friday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 81.2×

Search terms

Top Mardi Gras Patches search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mardi gras iron on patches35K/yr
  • mardi gras patches38K/yr
  • mardi gras patches iron on15K/yr
  • mardi gras applique7K/yr
  • mardi gras iron on8K/yr
  • mardi gras patch5K/yr
  • iron on mardi gras patches5K/yr
  • mardi gras sequin patches5K/yr

Reviews and returns

What reviews say buyers love and hate about Mardi Gras Patches

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Quality-Overall”
33%of negative reviews mention “Adhesion/Stickiness”
5.0%of orders come back
“The sticky adhesive does not appear to cure under just the heat of your standard iron so be aware of that”
A buyer, on “Adhesion/Stickiness”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Mardi Gras Patches questions

Answered from the same tracked data.