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Magic Rub Erasers

Fail

Shoppers spend an estimated $60K a year here, so Magic Rub Erasers is a Fail.

Flapen Score
40
40 / 100
Ranks 3,499 of 4,656 Arts, Crafts & Sewing niches · −6 vs the category median of 46
Market size
$60K/yr82K searches / yr
90-day growth
-0.3%search demand this quarter
Competition
67%top-5 click share · 13 brands · 105 sellers

Flapen Score

Magic Rub Erasers against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Magic Rub Erasers is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Magic Rub Erasers market on Amazon at a glance

Shoppers on Amazon United States searched for Magic Rub Erasers 82K times last year and spent an estimated $60K. The top 5 brands take 83% of clicks. Demand peaks in Jul–Aug. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 10.6% of those searches ended in a purchase.

Shoppers searched for this 82K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.6% of those searches ended in a purchase. Searches in the last 90 days moved -0.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $60K a year.

Searches, last 12 months
82K
Growth, 90 days vs prior 90
-0.3%
Conversion, latest week
10.6%
Market size, estimated
$60Ka year
Peak month
August6.6× the quietest month
Top search term
magic rub eraser31K searches a year

02 · Price

A sale here is worth $6.99.

Listings sell for $6.99 on average, from $3.33 to $23.12. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 750 to 1,000 of them. At $6.99 that is $5K to $7K a year per listing.

Average price
$6.99under the $15 to $100 sweet spot
Price range
$3.33–$23.12
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
750–1,000
Revenue per listing a year
$5K–$7K
Returns
0.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

70% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #61 within Drawing. It carries 3,661 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
70%
Prime listings
95%
Out of stock, average day
1.5%
Average rank
#61in Drawing
Average rating
4.64 starsAmazon United States average 4.42 stars
Average reviews
3,661per listing
Listings tracked
20

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
60 months

Products

Top Magic Rub Erasers products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 rising

Sellers

105

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

12%

  • Brand 143%
  • Brand 215%
  • Brand 310%
  • Brand 410%
  • Brand 55%
  • Brand 65%
  • Open — no brand owns it (7 brands, 12%)

Demand

Magic Rub Erasers search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KPrime Day '24Spike '24Black Friday '24Prime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 6.6×

Search terms

Top Magic Rub Erasers search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • magic rub eraser31K/yr
  • colored pencil eraser16K/yr
  • eraser for colored pencils7K/yr
  • color pencil eraser8K/yr
  • erasers for colored pencils4K/yr
  • prismacolor magic rub eraser5K/yr
  • magic rub erasers3K/yr
  • magic rub3K/yr
  • magic rub erasers white5K/yr
  • white magic rub eraser2K/yr

Reviews and returns

What reviews say buyers love and hate about Magic Rub Erasers

We read the reviews and the return reasons for every product selling here.

43%of positive reviews mention “Erasability”
18%of negative reviews mention “Size-Overall”
0.4%of orders come back
“the Mr. Pen refills are also too large”
A buyer, on “Size-Overall”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Magic Rub Erasers questions

Answered from the same tracked data.