Is loom profitable to sell on Amazon United States?

The niche generates $1.1M/yr across 60 tracked products. 4 of 12 products launched in the last 360 days are still selling. 90-day search growth is -31.0%. Flapen's verdict: Worth a look (59/100).

How competitive is the loom niche?

46 brands and 80 sellers compete. The top 5 products take 30% of clicks and top 5 brands hold 42% of demand.

What do buyers complain about in loom?

Top complaints mined from reviews: Quality-Overall, Durability, Instructions/User Manual/Troubleshooting. The return rate is 1.9%.

When does demand for loom peak?

Demand peaks in Nov–Dec; the busiest month runs 2.7× the quietest.

What does it cost to enter the loom niche?

Listings span $6.79–$252.05; the average listing price is $37.93 (sweet spot $15–$100). The average incumbent carries 5,954 reviews — the moat a new listing must climb.

loom

Worth a look

Shows a sweet-spot price point ($37.93 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Avg price

Incredible$37.93

avg listing price — sweet spot $15–$100

Brand share

Great42%

top-5 brand share — no brand owns this niche

Competition

Great30%

top-5 click share — an open shelf

Market size

Great$1.1M

$1.1M/yr · 1.4M searches

Returns

Great1.9%

return rate — above 5% kills the launch gate

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Price range

Okay$6.79–$252.05

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Okay2.1%

search→purchase rate — share of searches ending in a sale

Review moat

Bad5,954.08

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-31.0%

90-day search growth — must beat 0% to launch

Signals No Dominant Brand

According to Flapen's Amazon United States niche tracking, loom is a $1.1M/yr Amazon United States market (1.4M searches/yr). The top 5 brands hold 42% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 59/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

loom market data

Units sold / yr: 30K–40K; avg 250–500/product
Revenue / yr: $1.1M–$1.5M; units × avg price
Conversion rate: 2.1%
Avg BSR: #46
Page quality: 0%
Prime: 100%
Sponsored: 90%
Out of stock: 0.9%
Avg brand age: 38 months
Avg seller age: 166 days

Competition & brand share

Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen.

Brands

46 rising

Sellers

Top-5 brand share

42%

Top 20: 78%

Top-5 click share

30%

Top 20: 67%

Open market

55%

Made By Me13%
Lemonfilter12%
READAEER7%
WILLOWDALE6%
Generic4%
DDAI4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -31.0% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 2.7×

Open Trend

Top loom search terms

loom295K/yr -22.5%0.9% conv.
weaving loom161K/yr -8.8%1.3% conv.
knitting loom178K/yr -56.3%1.3% conv.
weaving loom for kids92K/yr -7.1%4.7% conv.
loom kit82K/yr +9.6%2.5% conv.
loom knitting142K/yr -63.8%0.9% conv.
weaving50K/yr -8.4%0.4% conv.
weaving loom for adults64K/yr -44.7%0.6% conv.
weaving kit33K/yr +15.7%1.3% conv.
looms44K/yr -30.6%1.1% conv.

All search terms

Top loom products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Made By Me Ultimate Weaving Loom Includes 378 Craft Loops & 1 Weaving Loom with Tool Makes 25 Projects 9 Rainbow Colors of Weaving Loops Hook & Loop Potholder Kit DIY Weaving Kit

Made By Me$13.694.6★5,798 rev

Lemonfilter Weaving Loom Kit for Kids 9.4x11inch Weaving Kit for Beginners Kids 6-12 Wooden Frame Coaster Tapestry Arts and Crafts Multi-Craft Handcraft Knitting Loom for Adult Gift

Lemonfilter$15.204.3★124 rev

READAEER Knitting Loom Kit with Pompom Maker Round Knitting Loom for Hat Rectangular for Blanket Scarf Shawl Knitting Loom Kit for Beginner

READAEER$24.504.7★426 rev

Lemonfilter Weaving Loom for Kids Ages 6 8 10 9.45 x 11 Wooden Frame Loom Arts and Crafts kit for Adults DIY Hand-Knitting Arts Crafts for Girls Beginners Birthday Gift

Lemonfilter$11.964.3★124 rev

WILLOWDALE 25.2 H x 19.3 W Weaving Loom with Stand Wooden Multi-Craft Weaving Loom Arts & Crafts Extra-Large Frame Develops Creativity Weaving Frame Loom with Stand for Beginner

WILLOWDALE$45.224.4★1,137 rev

Newest

by launch date

Chunky Blanket Loom Knitting Looms and Boards Adjustable Size Wooden Loom for Blanket No Needles Required Hand Knitting Kit for DIY Yarn Craft Home Decor Stress Relief Beginner Friendly (31 In)

XAMAWA$32.6086 rev

7mo ago

Lily & Oak Weaving Loom for Adults & Kids - Weaving Loom Kit | Beginner-Friendly Table Loom & Lap Loom with Yarn Tools & Instructions | Wooden Loom for Multicraft Projects (15.8 x 11.8 inches)

Lily & Oak$41.6728 rev

10mo ago

QWM Chunky Blankets Loom Knitting Looms Long Installation Free and Adjustable Foldable Portable Extra Loom Large 38 48 60 72 84 96 Inch (38inch)

QWM$49.76217 rev

10mo ago

Lemonfilter Weaving Loom for Kids Ages 6 8 10 9.45 x 11 Wooden Frame Loom Arts and Crafts kit for Adults DIY Hand-Knitting Arts Crafts for Girls Beginners Birthday Gift

Lemonfilter$11.96124 rev

1y ago

Lemonfilter Weaving Loom for Kids 9.45 x 11 DIY Hand-Knitting Wooden Tapestry Weaving Loom Kit Large Weave Frame for Adult and Beginners Handcraft Gift for Birthday Christmas

Lemonfilter$17.19124 rev

1y ago

What buyers say about loom

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall13%

“Excellent product”

Fun/Entertainment Experience11%

“Fun for kids”

Gifting Purpose8%

“Fun gift”

Ease Of Use7%

“Easy To Learn”

Color7%

“colors are beautiful”

Value For Money6%

“Worth it”

Size-Overall4%

“the size fits as advertised”

Assembly/Installation4%

“easy to install”

Advertised Vs Actual Product3%

“as advertised”

Strength3%

“Sturdy looms”

What buyers complain about

Quality-Overall9%

“some quality control complaints”

Durability9%

“It isn't durable”

Instructions/User Manual/Troubleshooting8%

“In addition the instructions are unclear”

Size-Overall8%

“Too tight for my liking”

Strength5%

“Cheap and flimsy”

Assembly/Installation5%

“The way it is put together makes no sense”

Material Quality5%

“Cheap material”

Ease Of Use5%

“Difficult to use”

Value For Money4%

“IMO it's overpriced for what you're getting”

Advertised Vs Actual Product4%

“The picture is very misleading”

Top return reasons

Size-Overall34%

Waist Fit11%

Material Quality6%

Advertised Vs Actual Product6%

Defective Material/Parts6%

Value For Money5%

Functionality-Overall2%

Thigh Fit2%

Instructions/User Manual/Troubleshooting2%

Quality-Overall2%

Common questions

Is loom profitable to sell on Amazon United States?: The niche generates $1.1M/yr across 60 tracked products. 4 of 12 products launched in the last 360 days are still selling. 90-day search growth is -31.0%. Flapen's verdict: Worth a look (59/100).
How competitive is the loom niche?: 46 brands and 80 sellers compete. The top 5 products take 30% of clicks and top 5 brands hold 42% of demand.
What do buyers complain about in loom?: Top complaints mined from reviews: Quality-Overall, Durability, Instructions/User Manual/Troubleshooting. The return rate is 1.9%.
When does demand for loom peak?: Demand peaks in Nov–Dec; the busiest month runs 2.7× the quietest.
What does it cost to enter the loom niche?: Listings span $6.79–$252.05; the average listing price is $37.93 (sweet spot $15–$100). The average incumbent carries 5,954 reviews — the moat a new listing must climb.