locking pin backs
Skip itPrices mostly outside the sweet spot ($5.00–$15.26) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Conversion
Incredible12.3%search→purchase rate — share of searches ending in a sale
Market size
Good$402K$402K/yr · 437K searches
Growth
Okay+10.2%90-day search growth — must beat 0% to launch
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Review moat
Bad4,171avg incumbent reviews — the moat a new listing must climb
Competition
Bad75%top-5 click share — a locked-up shelf
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Avg price
Bad$7.44avg listing price — sweet spot $15–$100
Price range
Bad$5.00–$15.26cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, locking pin backs is a $402K/yr Amazon United States market (437K searches/yr). The top 5 brands hold 85% of demand. Verdict: Skip it — 44/100.
Data updated Jul 6, 2026 · scored weekly · How we score niches
locking pin backs market data
- Units sold / yr
- 50K–60K
- avg 5,000–6,000/product
- Revenue / yr
- $372K–$446K
- units × avg price
- Conversion rate
- 12.3%
- Avg BSR
- #11
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 0.0%
- Avg brand age
- 45 months
- Avg seller age
- 168 days
Competition & brand share
The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.Brands
10 rising
Sellers
12
Top-5 brand share
85%
Top 20: 100%
Top-5 click share
75%
Top 20: 100%
Open market
10%
- DECYOOL42%
- Ceryvop15%
- NANMOTUE13%
- Leinuosen8%
- Okxiri7%
- Mudder5%
- Open — no brand owns it (4 brands, 10%)
Demand & seasonality
Weekly Amazon search volume, last 109 weeks — +10.2% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.4×
Top locking pin backs search terms
- locking pin backs155K/yr
- pin backs locking85K/yr
- pin locks38K/yr
- pin lock26K/yr
- pin locks for enamel pins23K/yr
- locking pin backs for enamel pins22K/yr
- pin locking back16K/yr
- locking pin back12K/yr
- locking backs for pins11K/yr
- enamel pin locking backs7K/yr
Top locking pin backs products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 12 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
DECYOOL 30 Pieces Metal Pin Backs Locking Pin Keepers Locking Clasp
DECYOOL$6.724.7★10,607 rev
Ceryvop 30 PCS Locking Pin Backs Keepers Clasp Metal Pin Locks Back
Ceryvop$6.024.7★2,277 rev
40PCS Locking Pin Back Keeper Clasp Metal Pin Backing for Brooch Lapel
NANMOTUE$6.184.7★1,807 rev
Leinuosen 60 Pcs Pin Keepers Locking Clasp Pin Back Replacement with Wrench
Leinuosen$10.014.7★3,036 rev
70 Pcs Locking Pin Backs Metal Pin Locks for Enamel Badge and Brooches
Okxiri$7.524.7★190 rev
Newest
by launch date
Ckepvo 100PCS Locking Pin Backs - Metal Secure Clasps with Tool-Free Spring Design 0.4 Inch Brooch/Lapel/Enamel Pins Backing Anti-Loss No Slip Grip for DIY Craft & Badges (Silver 100PCS)
Ckepvo$7.7443 rev
Gold Lapel Pin Backs Metal Pin Keepers Butterfly Clutch Fasteners for Brooches Badges and Pins
suyncyi$5.66100 rev
70 Pcs Locking Pin Backs Metal Pin Locks for Enamel Badge and Brooches
Okxiri$7.52190 rev
40PCS Locking Pin Back Keeper Clasp Metal Pin Backing for Brooch Lapel
NANMOTUE$6.181,807 rev
Ceryvop 30 PCS Locking Pin Backs Keepers Clasp Metal Pin Locks Back
Ceryvop$6.022,277 rev
Trending
90-day click momentumCkepvo 100PCS Locking Pin Backs - Metal Secure Clasps with Tool-Free Spring Design 0.4 Inch Brooch/Lapel/Enamel Pins Backing Anti-Loss No Slip Grip for DIY Craft & Badges (Silver 100PCS)
Ckepvo$7.744.4★
Gold Lapel Pin Backs Metal Pin Keepers Butterfly Clutch Fasteners for Brooches Badges and Pins
suyncyi$5.664.8★
DECYOOL 10 Pieces Metal Pin Backs Locking Pin Keepers Locking Clasp
DECYOOL$5.024.7★
Ceryvop 30 PCS Locking Pin Backs Keepers Clasp Metal Pin Locks Back
Ceryvop$6.024.7★
DECYOOL 55 Pieces Metal Pin Backs Locking Pin Keepers Locking Clasp
DECYOOL$8.834.7★
What buyers say about locking pin backs
What buyers praise and complain about, mined from review topics.What buyers love
“Stays locked in place”
“Great Quality, Locks Just Fine”
“Easy to use”
“worth it”
“Exactly what I needed”
“Security on point”
“Great, sturdy”
“Does the job”
“They fit well”
“Easy to use and durable”
What buyers complain about
“Not secure”
“Breakes really easily”
“not as easy to use as you might think”
“These are bad quality and super defective”
“they are not a perfect fit”
“they Just Don't Work”
“Breakes really easily”
“they look used”
“they just stinking work”
“I cant even figure out how to remove”
Top return reasons
Common questions
- Is locking pin backs profitable to sell on Amazon United States?
- The niche generates $402K/yr across 12 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +10.2%. Flapen's verdict: Skip it (44/100).
- How competitive is the locking pin backs niche?
- 10 brands and 12 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 85% of demand.
- What do buyers complain about in locking pin backs?
- Top complaints mined from reviews: Locking Mechanism, Durability, Ease Of Use. The return rate is 0.7%.
- When does demand for locking pin backs peak?
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- What does it cost to enter the locking pin backs niche?
- Listings span $5.00–$15.26; the average listing price is $7.44 (sweet spot $15–$100). The average incumbent carries 4,171 reviews — the moat a new listing must climb.