Is lobster clasp profitable to sell on Amazon United States?

The niche generates $532K/yr across 57 tracked products. 5 of 5 products launched in the last 360 days are still selling. 90-day search growth is +18.5%. Flapen's verdict: Worth a look (61/100).

How competitive is the lobster clasp niche?

38 brands and 49 sellers compete. The top 5 products take 30% of clicks and top 5 brands hold 50% of demand.

What do buyers complain about in lobster clasp?

Top complaints mined from reviews: Size-Overall, Quality-Overall, Strength. The return rate is 1.6%.

When does demand for lobster clasp peak?

Demand is steady year-round — the busiest month runs 1.7× the quietest.

What does it cost to enter the lobster clasp niche?

Listings span $3.99–$30.56; the average listing price is $8.71 (sweet spot $15–$100). The average incumbent carries 1,560 reviews — the moat a new listing must climb.

lobster clasp

Worth a look

Shows a fragmented shelf (top 5 take 30% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Competition

Great30%

top-5 click share — an open shelf

Brand share

Great50%

top-5 brand share — no brand owns this niche

Returns

Great1.6%

return rate — above 5% kills the launch gate

Market size

Good$532K

$532K/yr · 1.2M searches

Price range

Good$3.99–$30.56

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good4.9%

search→purchase rate — share of searches ending in a sale

Review moat

Okay1,559.93

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+18.5%

90-day search growth — must beat 0% to launch

Avg price

Bad$8.71

avg listing price — sweet spot $15–$100

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

According to Flapen's Amazon United States niche tracking, lobster clasp is a $532K/yr Amazon United States market (1.2M searches/yr). The top 5 brands hold 50% of demand. Verdict: Worth a look — 61/100.

Data updated Jul 6, 2026 · scored weekly · How we score niches

lobster clasp market data

Units sold / yr: 60K–80K; avg 750–1,000/product
Revenue / yr: $523K–$697K; units × avg price
Conversion rate: 4.9%
Avg BSR: #148
Page quality: 0%
Prime: 100%
Sponsored: 96%
Out of stock: 0.0%
Avg brand age: 36 months
Avg seller age: 176 days

Competition & brand share

Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen.

Brands

38 rising

Sellers

Top-5 brand share

50%

Top 20: 85%

Top-5 click share

30%

Top 20: 68%

Open market

46%

LEOBRO26%
anezus7%
ZoloAJay7%
FIVEIZERO6%
MKCYD4%
Rysent4%

Demand & seasonality

Weekly Amazon search volume, last 109 weeks — +18.5% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.7×

Open Trend

Top lobster clasp search terms

lobster claw clasps342K/yr +26.4%3.9% conv.
lobster clasp99K/yr +33.0%3.5% conv.
keychain clasp87K/yr +43.6%4.0% conv.
keychain hardware103K/yr +8.3%2.8% conv.
keychain hooks64K/yr +50.8%4.0% conv.
lobster claw clasps for keychains76K/yr -20.3%3.5% conv.
clasp73K/yr -6.6%1.1% conv.
lanyard clips60K/yr +11.9%1.9% conv.
accessory & keychain carabiners59K/yr -8.7%0.3% conv.
clasps42K/yr +16.5%1.6% conv.

All search terms

Top lobster clasp products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

LEOBRO 60PCS Lobster Claw Clasps and Key Rings 30PCS Keychains Clips and 30PCS Key Chain Ring Keychain Making kit for Key Chain Jewelry Making Art Crafts Silver

LEOBRO$5.914.6★4,484 rev

50pcs Swivel Snap Hooks Premium Metal Silver Lobster Claw Trigger Clasps for Lanyard Keychain Rings Bag Purse Tag Jewelry Making DIY Crafts Length 1.26inch(32mm) Inside Width 0.39inch(10mm)

ZoloAJay$4.934.7★577 rev

LEOBRO 240PCS Lobster Claw Clasps and Key Rings Keychain Making Kit 120PCS Keychain Clips and 120PCS Key Chain Ring for Keychains Lanyard Jewelry Making Art Crafts Silver

LEOBRO$13.464.6★4,484 rev

MKCYD 700Pcs Lobster Claw Clasps and Open Jump Rings Set

MKCYD$6.834.6★716 rev

Keychain clip 60pcs Colorful Metal Keychain Clasps Swivel Snap Lobster Claw Clasps Lanyard Hardware Key Chain Hooks for Craft Bag Charm Clip Dog Tags Purse Zipper Beads Jewelry Making DIY Supplies

KJML DIY$9.734.7★159 rev

Newest

by launch date

60PCS Keychain Making Supplies Lobster Claw Clasp with Key Rings Keychain Making kit Including 30PCS Keychain Clip Hooks and 30PCS Key Chain Rings for Crafts

Rysent$5.5276 rev

5mo ago

LEOBRO 100PCS Lobster Claw Clasps and Key Rings Keychain Making kit Keychains Clips and Key Chain Ring for Key Chain Jewelry Making Art Crafts Gold & Silver

LEOBRO$8.20156 rev

6mo ago

LEOBRO 60PCS Lobster Claw Clasps and Key Rings 30PCS Keychain Clips and 30PCS Key Chain Ring for Keychain Key Jewelry Making Art Crafts Gold

LEOBRO$5.70295 rev

11mo ago

Keychain clip 60pcs Colorful Metal Keychain Clasps Swivel Snap Lobster Claw Clasps Lanyard Hardware Key Chain Hooks for Craft Bag Charm Clip Dog Tags Purse Zipper Beads Jewelry Making DIY Supplies

KJML DIY$9.73159 rev

11mo ago

LEOBRO 60 PCS Swivel Snap Hooks and Key Rings Keychain Clips and Key Chain Rings Lobster Claw Clasps for Key Chains Jewelry Crafts Gold

LEOBRO$6.33822 rev

1y ago

What buyers say about lobster clasp

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall26%

“Amazing quality”

Advertised Vs Actual Product13%

“As Advertised”

Value For Money10%

“They are affordable”

Ease Of Use8%

“Ease of use”

Strength7%

“Very strong”

Size-Overall7%

“They fit what I needed them for ok”

Durability5%

“durable material”

Color5%

“The colors are vibrant”

Design-Overall2%

“Solid design”

Weight Heavy2%

“These carabiners are definitely heavy duty”

What buyers complain about

Size-Overall33%

“Small size”

Quality-Overall10%

“Not very good quality control”

Strength6%

“not sturdy at all”

Advertised Vs Actual Product5%

“Not as described”

Durability5%

“Breaks VERY easily”

Ease Of Use3%

“to me hard to use”

Color3%

“Lost color fast”

Value For Money3%

“Not worth the money”

Thickness2%

“The claws are a bit thinner than I would have liked”

Weight Heavy2%

“Very heavy weight”

Top return reasons

Size-Overall69%

Advertised Vs Actual Product6%

Color4%

Quality-Overall3%

Value For Money3%

Functionality-Overall2%

Defective Material/Parts2%

Strength2%

Weight Heavy1%

Display Colors1%

Common questions

Is lobster clasp profitable to sell on Amazon United States?: The niche generates $532K/yr across 57 tracked products. 5 of 5 products launched in the last 360 days are still selling. 90-day search growth is +18.5%. Flapen's verdict: Worth a look (61/100).
How competitive is the lobster clasp niche?: 38 brands and 49 sellers compete. The top 5 products take 30% of clicks and top 5 brands hold 50% of demand.
What do buyers complain about in lobster clasp?: Top complaints mined from reviews: Size-Overall, Quality-Overall, Strength. The return rate is 1.6%.
When does demand for lobster clasp peak?: Demand is steady year-round — the busiest month runs 1.7× the quietest.
What does it cost to enter the lobster clasp niche?: Listings span $3.99–$30.56; the average listing price is $8.71 (sweet spot $15–$100). The average incumbent carries 1,560 reviews — the moat a new listing must climb.