Is light blue cardstock profitable to sell on Amazon United States?

The niche generates $41K/yr across 39 tracked products. 1 of 10 products launched in the last 360 days are still selling. 90-day search growth is +11.1%. Flapen's verdict: Worth a look (55/100).

How competitive is the light blue cardstock niche?

24 brands and 95 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 61% of demand.

What do buyers complain about in light blue cardstock?

Top complaints mined from reviews: Paper Quality, Thickness, Color. The return rate is 1.1%.

When does demand for light blue cardstock peak?

Demand peaks in May; the busiest month runs 1.7× the quietest.

What does it cost to enter the light blue cardstock niche?

Listings span $5.07–$28.62; the average listing price is $13.86 (sweet spot $15–$100). The average incumbent carries 560 reviews — the moat a new listing must climb.

light blue cardstock

Worth a look

Shows low returns (1.1%), but a small market ($41K/yr) keeps it on the watch list.

Returns

Great1.1%

return rate — above 5% kills the launch gate

Conversion

Great7.3%

search→purchase rate — share of searches ending in a sale

Competition

Great39%

top-5 click share — an open shelf

Review moat

Good559.77

avg incumbent reviews — the moat a new listing must climb

Brand share

Good61%

top-5 brand share — brands hold most of the demand

Avg price

Good$13.86

avg listing price — sweet spot $15–$100

Price range

Good$5.07–$28.62

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Okay+11.1%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Market size

Bad$41K

$41K/yr · 41K searches

According to Flapen's Amazon United States niche tracking, light blue cardstock is a $41K/yr Amazon United States market (41K searches/yr). The top 5 brands hold 61% of demand. Demand peaks in May. Verdict: Worth a look — 55/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

light blue cardstock market data

Units sold / yr: 5K–6K; avg 100–250/product
Revenue / yr: $69K–$83K; units × avg price
Conversion rate: 7.3%
Avg BSR: #260
Page quality: 0%
Prime: 90%
Sponsored: 72%
Out of stock: 5.8%
Avg brand age: 51 months
Avg seller age: 162 days

Competition & brand share

Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.

Brands

24 rising

Sellers

Top-5 brand share

61%

Top 20: 98%

Top-5 click share

39%

Top 20: 85%

Open market

33%

Goefun26%
Bonmiy11%
FLIPPED10%
Topeen9%
Astrobrights6%
LUXPaper6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +11.1% search growth over the last 90 days.

Peak months: May · busiest ÷ quietest = 1.7×

Open Trend

Top light blue cardstock search terms

light blue cardstock24K/yr +11.7%9.8% conv.
baby blue cardstock6K/yr +15.7%5.7% conv.
light blue card stock4K/yr +11.8%12.0% conv.
light blue cardstock 8.5 x 115K/yr -0.8%13.0% conv.
light blue card stock paper 8.5 x 112K/yr +15.5%17.3% conv.

All search terms

Top light blue cardstock products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

25Sheets Light Blue Cardstock Paper 8.5 x 11 Card stock for Cricut Thick Construction Paper for Card Making Scrapbooking Craft 90 lb / 250 gsm(Light Blue)

Bonmiy$8.044.7★621 rev

50 Sheets Blank Cardstock Paper 250 GSM Light Blue 3x5 inches

Topeen$5.074.7★386 rev

24 Sheets Light Blue Cardstock 8.5 x 11 Pastel Paper Goefun 80lb Card Stock Printer Paper for Invitations Menus Crafts DIY Cards

Goefun$8.734.7★1,072 rev

100 Sheets Light Blue Cardstock 8.5 x 11 Pastel Paper Goefun Blue Card Stock Printer Paper for Wedding Invitations Menus Crafts DIY Cards

Goefun$22.424.8★1,089 rev

50 Sheets Light Blue Cardstock Paper 8.5 x 11 Goefun 80lb Card Stock Printer Paper for Arts & Crafts Presentations Stationary Printing

Goefun$13.674.7★292 rev

Newest

by launch date

Light Blue Cardstock 8.5 x 11 Cardstock Paper Colored Paper 40 Sheets Blue Card Stock for Party Invitations Art Drawing Menus DIY Cards Tags Crafts Certificates School Office Printing

Vishoitty$7.78339 rev

10mo ago

Cardstock 8.5 x 11 216gsm Cover Cardstock Blue 80Lb Card Stock Paper Heavy Copy Card Stock for Printer Scrapbook Christmas (Light Blue Cardstock 30 Sheets)

AMZWUS$5.8776 rev

10mo ago

Cardstock 8.5 x 11 65Lb Card Stock Light blue 180gsm Cover Cardstock for Printer Copy Card Stock Paper for Printing Invitations Gift tags Christmas Card (Light blue 40 Sheets)

FLIPPED$6.07306 rev

11mo ago

Goefun Blue Parchment Cardstock 50 Sheets 65lb Cover (180 GSM) Light Blue Parchment Paper Sheets Bluestone Blank Certificate Paper 8.5 x 11 for Printing Invitations Crafts Business Cards

Goefun$12.6386 rev

11mo ago

Cardstock 8.5 x 11 Cardstock Paper 85 lb/230 gsm Blue Card Stock for Printer Drawing Gift tags Invitations Cards etc (Light blue 30 Sheets)

FLIPPED$5.97814 rev

1y ago

What buyers say about light blue cardstock

What buyers praise and complain about, mined from review topics.

What buyers love

Paper Quality30%

“Great paper”

Quality-Overall19%

“Nice quality and beautiful blue color”

Color15%

“The color is very bright”

Advertised Vs Actual Product7%

“As described”

Weight Heavy5%

“Nice color, heavy weight”

Paper Brightness4%

“This is nice a vibrant and heavy duty paper”

Strength4%

“sturdy cardstock”

Display Colors3%

“Lovely color,”

Value For Money3%

“Great price great color”

Thickness2%

“Sturdy, thick cardstock”

What buyers complain about

Paper Quality38%

“Very poor quality several papers damaged paper came out of package”

Thickness17%

“This is a thick construction paper”

Color11%

“it is not baby blue”

Print Quality7%

“Not good for laser printing”

Advertised Vs Actual Product7%

“False advertising”

Quality-Overall5%

“Poor quality overall”

Paper Brightness4%

“The paper isn't realy blue”

Value For Money2%

“Not worth the money”

Top return reasons

Color53%

Paper Quality10%

Paper Brightness7%

Size-Overall7%

Display Colors6%

Advertised Vs Actual Product4%

Value For Money4%

Thickness1%

Paper Compatibility1%

Brightness/Shine/Glow1%

Common questions

Is light blue cardstock profitable to sell on Amazon United States?: The niche generates $41K/yr across 39 tracked products. 1 of 10 products launched in the last 360 days are still selling. 90-day search growth is +11.1%. Flapen's verdict: Worth a look (55/100).
How competitive is the light blue cardstock niche?: 24 brands and 95 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 61% of demand.
What do buyers complain about in light blue cardstock?: Top complaints mined from reviews: Paper Quality, Thickness, Color. The return rate is 1.1%.
When does demand for light blue cardstock peak?: Demand peaks in May; the busiest month runs 1.7× the quietest.
What does it cost to enter the light blue cardstock niche?: Listings span $5.07–$28.62; the average listing price is $13.86 (sweet spot $15–$100). The average incumbent carries 560 reviews — the moat a new listing must climb.