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Leopard Ribbon

Fail

Shoppers spend an estimated $65K a year here, so Leopard Ribbon is a Fail.

Flapen Score
46
46 / 100
Ranks 2,312 of 4,656 Arts, Crafts & Sewing niches · on the category median
Market size
$65K/yr165K searches / yr
90-day growth
-1.4%search demand this quarter
Competition
40%top-5 click share · 27 brands · 33 sellers

Flapen Score

Leopard Ribbon against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Leopard Ribbon is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Leopard Ribbon market on Amazon at a glance

Shoppers on Amazon United States searched for Leopard Ribbon 165K times last year and spent an estimated $65K. The top 5 brands take 49% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 4.0% of those searches ended in a purchase.

Shoppers searched for this 165K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -1.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $65K a year.

Searches, last 12 months
165K
Growth, 90 days vs prior 90
-1.4%
Conversion, latest week
4.0%
Market size, estimated
$65Ka year
Top search term
cheetah print ribbon36K searches a year

02 · Price

A sale here is worth $9.94.

Listings sell for $9.94 on average, from $5.13 to $19.26. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $9.94 that is $994 to $2K a year per listing.

Average price
$9.94under the $15 to $100 sweet spot
Price range
$5.13–$19.26
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
$994–$2K
Returns
3.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

74% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #1,990 within Trim & Embellishments. It carries 79 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
74%
Prime listings
100%
Out of stock, average day
2.3%
Average rank
#1,990in Trim & Embellishments
Average rating
4.57 starsAmazon United States average 4.42 stars
Average reviews
79per listing
Listings tracked
38

04 · Newcomers

0 of last year's 14 launches cleared the first-year sales bar.

14 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
14
Successful launches
0Amazon's first-year sales bar
Average brand age
29 months

Products

Top Leopard Ribbon products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 40% of clicks. Leaders hold, but buyers still shop past them.

Brands

27 rising

Sellers

33

Top-5 brand share

49%

Top 20: 94%

Top-5 click share

40%

Top 20: 82%

Open market

45%

  • Brand 117%
  • Brand 210%
  • Brand 39%
  • Brand 47%
  • Brand 56%
  • Brand 66%

Demand

Leopard Ribbon search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KOctNovDecJanFebMarAprMayJun

Peak months: Sep · busiest ÷ quietest = 2.0× · 11 of 12 months tracked

Search terms

Top Leopard Ribbon search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cheetah print ribbon36K/yr
  • leopard ribbon38K/yr
  • cheetah ribbon33K/yr
  • leopard print ribbon31K/yr
  • animal print ribbon17K/yr
  • leopard wired ribbon5K/yr
  • leopard ribbon wired4K/yr

Reviews and returns

What reviews say buyers love and hate about Leopard Ribbon

We read the reviews and the return reasons for every product selling here.

36%of positive reviews mention “Quality-Overall”
14%of negative reviews mention “Quality-Overall”
3.6%of orders come back
“feels pretty cheap”
A buyer, on “Quality-Overall”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Leopard Ribbon questions

Answered from the same tracked data.