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Leather Sewing Kit

Fail

Demand is soft, at -15.4% this quarter, so Leather Sewing Kit is a Fail.

Flapen Score
46
46 / 100
Ranks 2,312 of 4,656 Arts, Crafts & Sewing niches · on the category median
Market size
$245K/yr189K searches / yr
90-day growth
-15.4%search demand this quarter
Competition
74%top-5 click share · 11 brands · 33 sellers

Flapen Score

Leather Sewing Kit against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Leather Sewing Kit is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Leather Sewing Kit market on Amazon at a glance

Shoppers on Amazon United States searched for Leather Sewing Kit 189K times last year and spent an estimated $245K. The top 5 brands take 79% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 7.9% of those searches ended in a purchase.

Shoppers searched for this 189K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.9% of those searches ended in a purchase. Searches in the last 90 days moved -15.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $245K a year.

Searches, last 12 months
189K
Growth, 90 days vs prior 90
-15.4%
Conversion, latest week
7.9%
Market size, estimated
$245Ka year
Peak month
December1.5× the quietest month
Top search term
leather sewing kit98K searches a year

02 · Price

A sale here is worth $16.30.

Listings sell for $16.30 on average, from $6.26 to $29.83. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 1,000 to 1,250 of them. At $16.30 that is $16K to $20K a year per listing.

Average price
$16.30inside the $15 to $100 sweet spot
Price range
$6.26–$29.83
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
1,000–1,250
Revenue per listing a year
$16K–$20K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #51 within Leathercraft. It carries 2,145 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#51in Leathercraft
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
2,145per listing
Listings tracked
13

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
41 months

Products

Top Leather Sewing Kit products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.

Brands

11 rising

Sellers

33

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

15%

  • Brand 145%
  • Brand 210%
  • Brand 39%
  • Brand 47%
  • Brand 57%
  • Brand 66%
  • Open — no brand owns it (5 brands, 15%)

Demand

Leather Sewing Kit search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Leather Sewing Kit search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • leather sewing kit98K/yr
  • leather stitching kit26K/yr
  • leather sewing20K/yr
  • leather stitching tools13K/yr
  • leather stitching8K/yr
  • leather sewing kit set7K/yr
  • leather sewing tools7K/yr
  • leather needle and thread4K/yr
  • leather repair sewing kit3K/yr
  • leather sewing kit heavy duty3K/yr

Reviews and returns

What reviews say buyers love and hate about Leather Sewing Kit

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
16%of negative reviews mention “Quality-Overall”
0.8%of orders come back
“Very cheap quality”
A buyer, on “Quality-Overall”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Leather Sewing Kit questions

Answered from the same tracked data.