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41

le sserafim

Skip it

Weak search conversion (0.3%) — this niche doesn't clear our bar today.

Market size 5Growth 23Conversion 4Competition 83Returns 53Price range 85Avg price 88Brand share 31Review moat 98Quality gap 22

Review moat

Incredible47.32

avg incumbent reviews — the moat a new listing must climb

Avg price

Great$20.20

avg listing price — sweet spot $15–$100

Price range

Great$8.14–$62.50

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great32%

top-5 click share — an open shelf

Returns

Good2.9%

return rate — above 5% kills the launch gate

Brand share

Okay86%

top-5 brand share — brands hold most of the demand

Growth

Bad-3.5%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Market size

Bad$18K

$18K/yr · 289K searches

Conversion

Bad0.3%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, le sserafim is a $18K/yr Amazon United States market (289K searches/yr). The top 5 brands hold 86% of demand. Demand peaks in Sep–Dec. Verdict: Skip it — 41/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

le sserafim market data

Units sold / yr
2K–2K
avg 0–100/product
Revenue / yr
$30K–$40K
units × avg price
Conversion rate
0.3%
Avg BSR
#2,717
Page quality
0%
Prime
95%
Sponsored
48%
Out of stock
30.0%
Avg brand age
30 months
Avg seller age
177 days

Competition & brand share

Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.

Brands

17 falling

Sellers

53

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

32%

Top 20: 71%

Open market

12%

  • Generic51%
  • DREAMUS14%
  • NEWJEANS9%
  • 일반8%
  • efoot4%
  • Leresas2%
  • Open — no brand owns it (11 brands, 12%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -3.5% search growth over the last 90 days.
20K15KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Dec · busiest ÷ quietest = 4.3×

Top le sserafim search terms

  • le seraphim66K/yr
  • le seraphim album38K/yr
  • le serrafim35K/yr
  • lesserafim37K/yr
  • new jeans photocards36K/yr
  • lesserafim album22K/yr
  • newjeans photo cards22K/yr
  • le serafim10K/yr
  • le seraphim merch11K/yr
  • le serrafim album7K/yr
All search terms

Top le sserafim products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$5436%$1K9%$2K12%$2K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about le sserafim

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall43%

“Good quality sling bag”

Value For Money17%

“Classy look at a great price”

Pockets/Compartments11%

“Very roomy and just the right amount of compartments”

Collectibles7%

“Amazing album”

Portability4%

“Perfect for traveling”

Gifting Purpose2%

“Great gift”

Advertised Vs Actual Product2%

“As advertised”

Image/Picture Clarity1%

“And the photos are perfect”

Size-Overall1%

“Fits perfect”

Color1%

“Color beautiful”

What buyers complain about

Size-Overall33%

“Small”

Zipper Quality14%

“8 hours into my vacation this zipper broke”

Value For Money14%

“only one photocard honestly not worth the price especially for such a small album”

Storage Capacity7%

“Thought maybe it wouldn't hold all my stuff”

Flexibility5%

“which makes it nearly impossible to stay at a given position”

Durability5%

“Look Elsewhere for any durability”

Thickness5%

“Not as thick as I thought it would be”

Top return reasons

Size-Overall55%
Advertised Vs Actual Product13%
Material Quality5%
Color4%
Quality-Overall4%
Value For Money3%
Shape/Style3%
Functionality-Overall2%
Width2%
Wrong Dimensions2%

Common questions

Is le sserafim profitable to sell on Amazon United States?
The niche generates $18K/yr across 56 tracked products. 1 of 27 products launched in the last 360 days are still selling. 90-day search growth is -3.5%. Flapen's verdict: Skip it (41/100).
How competitive is the le sserafim niche?
17 brands and 53 sellers compete. The top 5 products take 32% of clicks and top 5 brands hold 86% of demand.
What do buyers complain about in le sserafim?
Top complaints mined from reviews: Size-Overall, Zipper Quality, Value For Money. The return rate is 2.9%.
When does demand for le sserafim peak?
Demand peaks in Sep–Dec; the busiest month runs 4.3× the quietest.
What does it cost to enter the le sserafim niche?
Listings span $8.14–$62.50; the average listing price is $20.20 (sweet spot $15–$100). The average incumbent carries 47 reviews — the moat a new listing must climb.