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55

knitting machines

Worth a look

Shows beatable incumbent ratings (4.1★), but soft demand (-47.3% this quarter) keeps it on the watch list.

Market size 80Growth 1Conversion 14Competition 88Returns 24Price range 16Avg price 81Brand share 81Review moat 71Quality gap 89

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Competition

Great27%

top-5 click share — an open shelf

Brand share

Great54%

top-5 brand share — no brand owns this niche

Avg price

Great$83.12

avg listing price — sweet spot $15–$100

Market size

Great$1.1M

$1.1M/yr · 1.2M searches

Review moat

Good646.8

avg incumbent reviews — the moat a new listing must climb

Returns

Bad5.2%

return rate — above 5% kills the launch gate

Price range

Bad$24.68–$481.23

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

Growth

Bad-47.3%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, knitting machines is a $1.1M/yr Amazon United States market (1.2M searches/yr). The top 5 brands hold 54% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Worth a look — 55/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

knitting machines market data

Units sold / yr
15K–20K
avg 250–500/product
Revenue / yr
$1.2M–$1.7M
units × avg price
Conversion rate
1.1%
Avg BSR
#206
Page quality
0%
Prime
97%
Sponsored
91%
Out of stock
8.7%
Avg brand age
36 months
Avg seller age
166 days

Competition & brand share

Clicks spread well past the top 5 (27% combined) — an open shelf where new products get seen.

Brands

27 rising

Sellers

77

Top-5 brand share

54%

Top 20: 97%

Top-5 click share

27%

Top 20: 65%

Open market

39%

  • SENTRO13%
  • addi13%
  • Cyandream10%
  • PKHOUHYI10%
  • MericTop8%
  • Caydo7%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -47.3% search growth over the last 90 days.
70K50KPrime Day '24Spike '24Black Friday '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 5.6×

Top knitting machines search terms

  • knitting machine626K/yr
  • addi67K/yr
  • crochet machine90K/yr
  • sentro knitting machine91K/yr
  • addi knitting machine89K/yr
  • addi knitting needles31K/yr
  • knitting machines for adults47K/yr
  • sentro knitting machine 4833K/yr
  • maquina de tejer crochet9K/yr
  • sock knitting machine18K/yr
All search terms

Top knitting machines products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$23K4%$45K6%$68K8%$90K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about knitting machines

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Use18%

“Easy to figure out an easy to use”

Quality-Overall12%

“Good quality and smooth operation”

Value For Money8%

“Worth it”

Efficiency7%

“It runs smoothly”

Assembly/Installation6%

“Easy assemble”

Advertised Vs Actual Product5%

“Just as pictured”

Instructions/User Manual/Troubleshooting5%

“The instructions were clear”

Fun/Entertainment Experience4%

“Fun to use”

Functionality-Overall3%

“The machine does work”

Time Taken2%

“Great time saver”

What buyers complain about

Durability13%

“Broke the first use”

Functionality-Overall10%

“it is slow”

Stitch/Finish/Polish9%

“Drops stitches too easily”

Quality-Overall7%

“You Get What You Pay For - Cheap Quality”

Value For Money6%

“A bit on the pricey side”

Ease Of Use6%

“Not easy to use”

Instructions/User Manual/Troubleshooting4%

“Instructions are terrible”

Assembly/Installation3%

“hard to put it together”

Size-Overall3%

“The cakes were huge”

Strength3%

“Very flimsy”

Top return reasons

Functionality-Overall28%
Defective Material/Parts18%
Stitch/Finish/Polish8%
Size-Overall6%
Advertised Vs Actual Product5%
Noise Level4%
Value For Money4%
Mechanism Issues3%
Durability3%
Ease Of Use3%

Common questions

Is knitting machines profitable to sell on Amazon United States?
The niche generates $1.1M/yr across 65 tracked products. 7 of 23 products launched in the last 360 days are still selling. 90-day search growth is -47.3%. Flapen's verdict: Worth a look (55/100).
How competitive is the knitting machines niche?
27 brands and 77 sellers compete. The top 5 products take 27% of clicks and top 5 brands hold 54% of demand.
What do buyers complain about in knitting machines?
Top complaints mined from reviews: Durability, Functionality-Overall, Stitch/Finish/Polish. The return rate is 5.2% — above our launch gate.
When does demand for knitting machines peak?
Demand peaks in Jan–Nov–Dec; the busiest month runs 5.6× the quietest.
What does it cost to enter the knitting machines niche?
Listings span $24.68–$481.23; the average listing price is $83.12 (sweet spot $15–$100). The average incumbent carries 647 reviews — the moat a new listing must climb.