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Kandi String

Fail

Prices span $5.24–$11.14, mostly outside the sweet spot, so Kandi String is a Fail.

Flapen Score
38
38 / 100
Ranks 3,823 of 4,656 Arts, Crafts & Sewing niches · −8 vs the category median of 46
Market size
$88K/yr140K searches / yr
90-day growth
+8.6%search demand this quarter
Competition
74%top-5 click share · 9 brands · 14 sellers

Flapen Score

Kandi String against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Kandi String is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kandi String market on Amazon at a glance

Shoppers on Amazon United States searched for Kandi String 140K times last year and spent an estimated $88K. The top 5 brands take 88% of clicks. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 8.1% of those searches ended in a purchase.

Shoppers searched for this 140K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.1% of those searches ended in a purchase. Searches in the last 90 days moved +8.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $88K a year.

Searches, last 12 months
140K
Growth, 90 days vs prior 90
+8.6%
Conversion, latest week
8.1%
Market size, estimated
$88Ka year
Top search term
kandi string66K searches a year

02 · Price

A sale here is worth $7.79.

Listings sell for $7.79 on average, from $5.24 to $11.14. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 750 to 1,000 of them. At $7.79 that is $6K to $8K a year per listing.

Average price
$7.79under the $15 to $100 sweet spot
Price range
$5.24–$11.14
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
750–1,000
Revenue per listing a year
$6K–$8K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #57 within Beading Supplies. It carries 1,317 reviews at 4.77 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
100%
Out of stock, average day
2.4%
Average rank
#57in Beading Supplies
Average rating
4.77 starsAmazon United States average 4.42 stars
Average reviews
1,317per listing
Listings tracked
13

04 · Newcomers

4 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
4Amazon's first-year sales bar
Average brand age
44 months

Products

Top Kandi String products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.

Brands

9 rising

Sellers

14

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

8%

  • Brand 150%
  • Brand 213%
  • Brand 312%
  • Brand 48%
  • Brand 55%
  • Brand 64%
  • Open — no brand owns it (3 brands, 8%)

Demand

Kandi String search demand

Weekly searches over the year. Pick a range.

3K2KApr '26Apr '26May '26Jun '26Jun '26Jul '26Aug '26

Search terms

Top Kandi String search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kandi string66K/yr
  • fabric string17K/yr
  • fabric elastic string14K/yr
  • fabric covered elastic string17K/yr
  • string for kandi5K/yr
  • cloth string4K/yr
  • fabric string for kandi4K/yr
  • fabric covered stretch cord4K/yr
  • elastic fabric string3K/yr
  • cloth covered elastic string3K/yr

Reviews and returns

What reviews say buyers love and hate about Kandi String

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Stretchability/Expandability/Elasticity”
16%of negative reviews mention “Size-Overall”
0.7%of orders come back
“Not the size I needed”
A buyer, on “Size-Overall”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Kandi String questions

Answered from the same tracked data.