kaido house
Skip itWeak search conversion (0.5%) — this niche doesn't clear our bar today.
Review moat
Incredible50.67avg incumbent reviews — the moat a new listing must climb
Avg price
Incredible$40.43avg listing price — sweet spot $15–$100
Returns
Great1.1%return rate — above 5% kills the launch gate
Competition
Great31%top-5 click share — an open shelf
Growth
Bad-2.2%90-day search growth — must beat 0% to launch
Market size
Bad$89K$89K/yr · 469K searches
Brand share
Bad92%top-5 brand share — brand-locked demand
Price range
Bad$16.99–$471.54cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, kaido house is a $89K/yr Amazon United States market (469K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 44/100.
Data updated Jul 17, 2026 · scored weekly · How we score niches
kaido house market data
- Units sold / yr
- 4K–5K
- avg 0–100/product
- Revenue / yr
- $162K–$202K
- units × avg price
- Conversion rate
- 0.5%
- Avg BSR
- #2,952
- Page quality
- 0%
- Prime
- 87%
- Sponsored
- 8%
- Out of stock
- 16.7%
- Avg brand age
- 28 months
- Avg seller age
- 162 days
Competition & brand share
Clicks spread well past the top 5 (31% combined) — an open shelf where new products get seen.Brands
12 rising
Sellers
89
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
31%
Top 20: 74%
Open market
4%
- Generic60%
- Mini GT Models11%
- Kaido House10%
- MINI GT6%
- TSMMODEL5%
- Truescale Miniatures4%
- Open — no brand owns it (6 brands, 4%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -2.2% search growth over the last 90 days.Peak months: Jan, Nov, Dec · busiest ÷ quietest = 4.5×
Top kaido house search terms
- kaido house218K/yr
- kaido house 1/64143K/yr
- kaido house diecast22K/yr
- kaido19K/yr
- mini gt kaido house12K/yr
- kaido house silverado10K/yr
- kaido house mini gt15K/yr
- kaido house 1/64 diecast cars16K/yr
- kaido house cars7K/yr
- kadio house 1/647K/yr
Top kaido house products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
1:64 Diecast Model Car Compatible with Toyota AE86 Sprinter Trueno Kaido Street V1 White Limited Edition by Kaido House x Mini GT KHMG180
Generic$27.245.0★19 rev
Kaido House Honda NSX Evasive V2 Blue
Kaido House$20.134.8★23 rev
1:64 Scale Diecast Model Car Compatible with Nissan Silvia S13-R KAIDO Works V1 Sea Foam Green Limited Edition Kaido House x Mini GT KHMG232
Generic$27.215.0★8 rev
Diecast Model Car Compatible with Kaido House x Mini GT 1:64 Nissan Skyline GT-R (R34) Kaido Works Shinjuku V1 Limited Edition KHMG143
Generic$23.084.8★52 rev
True Scale Miniatures Model Car Compatible with Honda Civic (EF) Kaido Works V1 Tahitian Green Limited Edition 1/64 Diecast Model Car Kaido House KHMG126
Mini GT Models$24.824.8★292 rev
Newest
by launch date
Diecast Model Car Compatible with Kaido House x Mini GT 1:64 BMW M3 Kaido Works Larry Chen V1 KHMG217
Generic$27.9696 rev
Diecast Model Car Compatible with Kaido House 1:64 Nissan Skyline GT-R (R34) Kaido Works GReddy V2 Black w/Carbon KHMG222
Generic$27.6952 rev
1:64 Scale Diecast Model Car Compatible with Nissan Silvia S13-R Kaido Drift V1 Greddy Gunmetal Gray Limited Edition Kaido House x Mini GT KHMG235
Generic$26.938 rev
1:64 Scale Diecast Model Car Compatible with Nissan Silvia S13-R KAIDO Works V1 Sea Foam Green Limited Edition Kaido House x Mini GT KHMG232
Generic$27.218 rev
1:64 Scale Diecast Model Car Compatible with Nissan Skyline GT-R (R33) Kaido Works ADVAN Limited Edition by Kaido House KHMG191
Generic$27.6186 rev
Trending
90-day click momentumDiecast Model Car Compatible with Kaido House x Mini GT 1:64 BMW M3 Kaido Works Larry Chen V1 KHMG217
Generic$27.964.8★
Diecast Model Car Compatible with Kaido House 1:64 Nissan Skyline GT-R (R34) Kaido Works GReddy V2 Black w/Carbon KHMG222
Generic$27.694.8★
1:64 Scale Diecast Model Car Compatible with Nissan Silvia S13-R KAIDO Works V1 Sea Foam Green Limited Edition Kaido House x Mini GT KHMG232
Generic$27.215.0★
1:64 Scale Diecast Model Car Compatible with Nissan Silvia S13-R Kaido Drift V1 Greddy Gunmetal Gray Limited Edition Kaido House x Mini GT KHMG235
Generic$26.935.0★
1:64 Scale Diecast Model Car Compatible with Nissan Skyline GT-R (R33) Kaido Works ADVAN Limited Edition by Kaido House KHMG191
Generic$27.614.8★
What buyers say about kaido house
What buyers praise and complain about, mined from review topics.What buyers love
“No complaints, happy with the purchase”
“Truly a beautiful piece added to my collection”
“Great display case”
“great color Ty”
“Better then expected”
“Such a timeless design”
“Good item and fair price”
“The material feels solid and durable, protecting the cars from dust and scratches”
“Perfect art”
“Fits Mini GT Well: The sizing is spot on for 1:64 scale”
What buyers complain about
“Super Big”
“Too expensive for the scale”
“the side mirrors are a bit fragile, be carefull”
“No paint remover”
“Poor quality”
“Assembly is awful”
“However, the acrylic feels a bit thicker than I expected, so it doesnt feel as premium or sturdy as higher-end display cases”
Top return reasons
Common questions
- Is kaido house profitable to sell on Amazon United States?
- The niche generates $89K/yr across 52 tracked products. 2 of 17 products launched in the last 360 days are still selling. 90-day search growth is -2.2%. Flapen's verdict: Skip it (44/100).
- How competitive is the kaido house niche?
- 12 brands and 89 sellers compete. The top 5 products take 31% of clicks and top 5 brands hold 92% of demand.
- What do buyers complain about in kaido house?
- Top complaints mined from reviews: Size-Overall, Value For Money, Strength. The return rate is 1.1%.
- When does demand for kaido house peak?
- Demand peaks in Jan–Nov–Dec; the busiest month runs 4.5× the quietest.
- What does it cost to enter the kaido house niche?
- Listings span $16.99–$471.54; the average listing price is $40.43 (sweet spot $15–$100). The average incumbent carries 51 reviews — the moat a new listing must climb.