Kaffe Fassett Fabric

Shoppers searched for this 375K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -20.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $150K a year.

Searches, last 12 months

375K

Growth, 90 days vs prior 90

-20.0%

Conversion, latest week

1.5%

Market size, estimated

$150Ka year

Peak month

July1.7× the quietest month

Top search term

moda fabric82K searches a year

Listings sell for $26.11 on average, from $5.08 to $96.71. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $26.11 that is $0 to $3K a year per listing.

Average price

$26.11inside the $15 to $100 sweet spot

Price range

$5.08–$96.71

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

1.9%of orders · Amazon United States median 2.1%

35% of listings pay for placement with sponsored ads. 72% ship with Prime. On an average day, 26.7% of listings are out of stock. The average listing ranks #5,784 within Fabric. It carries 227 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings

35%

Prime listings

72%

Out of stock, average day

26.7%

Average rank

#5,784in Fabric

Average rating

4.67 starsAmazon United States average 4.42 stars

Average reviews

227per listing

Listings tracked

141

49 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

49

Successful launches

9Amazon's first-year sales bar

Average brand age

38 months