Journaling Kit

Shoppers searched for this 425K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -17.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $47K a year.

Searches, last 12 months

425K

Growth, 90 days vs prior 90

-17.8%

Conversion, latest week

0.9%

Market size, estimated

$47Ka year

Peak month

December2.7× the quietest month

Top search term

ephemera117K searches a year

Listings sell for $11.90 on average, from $1.74 to $28.26. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $11.90 that is $0 to $1K a year per listing.

Average price

$11.90under the $15 to $100 sweet spot

Price range

$1.74–$28.26

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

0.9%of orders · Amazon United States median 2.1%

84% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #178 within Scrapbooking & Stamping. It carries 4,249 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

98%

Out of stock, average day

3.2%

Average rank

#178in Scrapbooking & Stamping

Average rating

4.62 starsAmazon United States average 4.42 stars

Average reviews

4,249per listing

Listings tracked

93

14 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

14

Successful launches

7Amazon's first-year sales bar

Average brand age

32 months