Skip to content

Ivory Cardstock

Maybe

Buyers convert on 11.8% of searches. But the products selling today already average 4.7★, so Ivory Cardstock is a Maybe.

Flapen Score
52
52 / 100
Top 22% of 4,656 Arts, Crafts & Sewing niches · +6 vs the category median of 46
Market size
$133K/yr71K searches / yr
90-day growth
+12.5%search demand this quarter
Competition
55%top-5 click share · 13 brands · 70 sellers

Flapen Score

Ivory Cardstock against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Ivory Cardstock is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ivory Cardstock market on Amazon at a glance

Shoppers on Amazon United States searched for Ivory Cardstock 71K times last year and spent an estimated $133K. The top 5 brands take 77% of clicks. Demand peaks in May. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 11.8% of those searches ended in a purchase.

Shoppers searched for this 71K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.8% of those searches ended in a purchase. Searches in the last 90 days moved +12.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $133K a year.

Searches, last 12 months
71K
Growth, 90 days vs prior 90
+12.5%
Conversion, latest week
11.8%
Market size, estimated
$133Ka year
Peak month
May1.8× the quietest month
Top search term
ivory cardstock27K searches a year

02 · Price

A sale here is worth $16.00.

Listings sell for $16.00 on average, from $5.88 to $24.51. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $16.00 that is $4K to $8K a year per listing.

Average price
$16.00inside the $15 to $100 sweet spot
Price range
$5.88–$24.51
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
$4K–$8K
Returns
1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #96 within Paper & Paper Crafts. It carries 459 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
1.0%
Average rank
#96in Paper & Paper Crafts
Average rating
4.67 starsAmazon United States average 4.42 stars
Average reviews
459per listing
Listings tracked
19

04 · Newcomers

4 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
4Amazon's first-year sales bar
Average brand age
54 months

Products

Top Ivory Cardstock products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 falling

Sellers

70

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

55%

Top 20: 100%

Open market

18%

  • Brand 127%
  • Brand 226%
  • Brand 39%
  • Brand 48%
  • Brand 57%
  • Brand 65%
  • Open — no brand owns it (7 brands, 18%)

Demand

Ivory Cardstock search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May · busiest ÷ quietest = 1.8×

Search terms

Top Ivory Cardstock search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ivory cardstock27K/yr
  • off white cardstock13K/yr
  • ivory cardstock 8.5 x 1111K/yr
  • ivory card stock4K/yr
  • cardstock ivory4K/yr
  • off white cardstock 8.5 x 113K/yr
  • ivory card stock paper 8.5 x 113K/yr
  • off white card stock3K/yr
  • cardstock off white3K/yr

Reviews and returns

What reviews say buyers love and hate about Ivory Cardstock

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Quality-Overall”
24%of negative reviews mention “Color”
1.9%of orders come back
“I received the wrong color”
A buyer, on “Color”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Ivory Cardstock questions

Answered from the same tracked data.