Is iron on stars profitable to sell on Amazon United States?

The niche generates $41K/yr across 70 tracked products. 0 of 9 products launched in the last 360 days are still selling. 90-day search growth is +23.4%. Flapen's verdict: Worth a look (52/100).

How competitive is the iron on stars niche?

41 brands and 45 sellers compete. The top 5 products take 25% of clicks and top 5 brands hold 48% of demand.

What do buyers complain about in iron on stars?

Top complaints mined from reviews: Adhesion/Stickiness, Size-Overall, Quality-Overall. The return rate is 4.1%.

When does demand for iron on stars peak?

Demand peaks in Sep–Oct; the busiest month runs 2.3× the quietest.

What does it cost to enter the iron on stars niche?

Listings span $4.16–$20.23; the average listing price is $9.04 (sweet spot $15–$100). The average incumbent carries 262 reviews — the moat a new listing must climb.

iron on stars

Worth a look

Shows a fragmented shelf (top 5 take 25% of clicks), but a small market ($41K/yr) keeps it on the watch list.

Competition

Great25%

top-5 click share — an open shelf

Brand share

Great48%

top-5 brand share — no brand owns this niche

Review moat

Great262.06

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Growth

Good+23.4%

90-day search growth — must beat 0% to launch

Returns

Okay4.1%

return rate — above 5% kills the launch gate

Conversion

Okay2.8%

search→purchase rate — share of searches ending in a sale

Price range

Okay$4.16–$20.23

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay$9.04

avg listing price — sweet spot $15–$100

Market size

Bad$41K

$41K/yr · 161K searches

Signals No Dominant Brand

According to Flapen's Amazon United States niche tracking, iron on stars is a $41K/yr Amazon United States market (161K searches/yr). The top 5 brands hold 48% of demand. Demand peaks in Sep–Oct. Verdict: Worth a look — 52/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

Competition & brand share

Clicks spread well past the top 5 (25% combined) — an open shelf where new products get seen.

Brands

41 flat

Sellers

Top-5 brand share

48%

Top 20: 87%

Top-5 click share

25%

Top 20: 64%

Open market

48%

PAGOW17%
AUGSUN12%
BOYIVI8%
SOKOSEY7%
Mozeat Lens4%
Zlettery4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +23.4% search growth over the last 90 days.

Peak months: Sep, Oct · busiest ÷ quietest = 2.3×

Open Trend

All search terms

Top iron on stars products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

102 PCS Star Iron On Patches 34 Colors Mini 5 Star Embroidered Patches Sew on Patches Decorative Patches Appliques Embellishments for DIY Craft Clothing Backpack Hat and Jacket

SOKOSEY$6.934.5★178 rev

PAGOW 30 Pcs White Star Iron on Patch 1 Inch Sew on Embroidered Patches for Clothes Hats Jackets Backpacks Decor Appliques Decoration (White 1)

PAGOW$5.594.5★247 rev

12pcs Star Iron On Patches Rhinestone Silver Adhesive Applique Stickers Sequin Vintage Patch Fabric Patch Stars Glitter Crystal Patches for Clothing Jeans Jackets Caps Dress Bag DIY Clothing Repair

Mozeat Lens$6.684.3★161 rev

PAGOW 30 Pcs Gold Star Iron on Patch 1 Inch Sew on Star Embroidered Patches Iron on Patches Embellishments for Clothes Hats Jackets Backpacks Star Decor Appliques Decoration (Gold 1)

PAGOW$5.414.5★247 rev

PAGOW 30 Pcs Star Iron on Patch 1 Inch Sew on Star Embroidered Patches Iron on Patches Embellishments for Clothes Hats Jackets Backpacks Star Decor Appliques Decoration (Red+White+Blue 1)

PAGOW$5.414.5★91 rev

Newest

by launch date

AfeilarSfltch 30 Pcs Iron On Star Patches - 1.3 Shiny 250th Anniversary Patches for Clothes DIY Applique Patch Bulk 4th of July Embroidered Patches Patriotic Decorations

AfeilarSfltch$8.749 rev

5mo ago

LARENNT 4 Pcs Star Iron on Patches - Blue Star Patches Iron on Denim Patches for Jeans - Fabric Patches Appliques for Clothes Jackets Hats Backpacks Jeans Decorations

LARENNT$5.9448 rev

1y ago

AUGSUN 12pcs Sequin Star Iron on Patches Colorful Embroidered Sew Appliques

AUGSUN$8.00281 rev

1y ago

AUGSUN 30pcs Glitter Star Iron on Patches USA Patriotic Sew Applique

AUGSUN$8.591,079 rev

1y ago

PAGOW 24pcs White Star Iron on Patches Sew on Embroidered Patches Iron on Fabric Patches Appliques Embellishments for Hats Jackets Clothes Decor & Repair (1+1.8+3)

PAGOW$6.0241 rev

1y ago

What buyers say about iron on stars

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall23%

“Beautiful quality easy to use came just in time”

Adhesion/Stickiness14%

“Nice Adhesive Stars”

Ease Of Use12%

“Easy to use”

Advertised Vs Actual Product11%

“As described”

Color10%

“are very vibrant colors”

Size-Overall6%

“Just the right size”

Brightness/Shine/Glow4%

“Bright and shiny”

Value For Money4%

“Great value for the price”

Washability2%

“Looked nice even after several washes”

Add-Ons/Attachments2%

“Very cute and easy to accessorize”

What buyers complain about

Adhesion/Stickiness36%

“Doesnt adhere”

Size-Overall20%

“Larger than i thought”

Quality-Overall9%

“Back of patches not good quality”

Color4%

“Not all of the stars that are supposed to be the same color are some of mine are teal blue”

Instructions/User Manual/Troubleshooting4%

“It didnt even come with instructions”

Durability3%

“I wouldnt say they are durable or amazing quality”

Functionality-Overall2%

“Don't stay well”

Washability2%

“The edges lift during wash”

Display Colors2%

“Not all of the stars that are supposed to be the same color are some of mine are teal blue”

Value For Money1%

“These are made from nice sequins not thin cheapo ones BUT way too expensive for what you get”

Top return reasons

Size-Overall40%

Adhesion/Stickiness15%

Color12%

Advertised Vs Actual Product6%

Quality-Overall6%

Functionality-Overall5%

Value For Money4%

Material Quality3%

Display Colors2%

Defective Material/Parts1%

Common questions

Is iron on stars profitable to sell on Amazon United States?: The niche generates $41K/yr across 70 tracked products. 0 of 9 products launched in the last 360 days are still selling. 90-day search growth is +23.4%. Flapen's verdict: Worth a look (52/100).
How competitive is the iron on stars niche?: 41 brands and 45 sellers compete. The top 5 products take 25% of clicks and top 5 brands hold 48% of demand.
What do buyers complain about in iron on stars?: Top complaints mined from reviews: Adhesion/Stickiness, Size-Overall, Quality-Overall. The return rate is 4.1%.
When does demand for iron on stars peak?: Demand peaks in Sep–Oct; the busiest month runs 2.3× the quietest.
What does it cost to enter the iron on stars niche?: Listings span $4.16–$20.23; the average listing price is $9.04 (sweet spot $15–$100). The average incumbent carries 262 reviews — the moat a new listing must climb.

iron on stars

iron on stars market data

Competition & brand share

Demand & seasonality

Top iron on stars search terms