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47

iron on numbers

Skip it

Prices mostly outside the sweet spot ($5.26–$16.12) — this niche doesn't clear our bar today.

Market size 27Growth 35Conversion 35Competition 85Returns 24Price range 10Avg price 25Brand share 87Review moat 74Quality gap 52

Brand share

Great48%

top-5 brand share — no brand owns this niche

Competition

Great30%

top-5 click share — an open shelf

Review moat

Good538.14

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Growth

Okay+8.3%

90-day search growth — must beat 0% to launch

Conversion

Okay2.8%

search→purchase rate — share of searches ending in a sale

Market size

Okay$111K

$111K/yr · 442K searches

Avg price

Okay$8.91

avg listing price — sweet spot $15–$100

Returns

Bad5.4%

return rate — above 5% kills the launch gate

Price range

Bad$5.26–$16.12

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United States niche tracking, iron on numbers is a $111K/yr Amazon United States market (442K searches/yr). The top 5 brands hold 48% of demand. Demand peaks in Aug–Sep–Oct. Verdict: Skip it — 47/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

iron on numbers market data

Units sold / yr
15K–20K
avg 100–250/product
Revenue / yr
$134K–$178K
units × avg price
Conversion rate
2.8%
Avg BSR
#578
Page quality
0%
Prime
100%
Sponsored
95%
Out of stock
1.2%
Avg brand age
29 months
Avg seller age
179 days

Competition & brand share

Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen.

Brands

39 falling

Sellers

42

Top-5 brand share

48%

Top 20: 84%

Top-5 click share

30%

Top 20: 62%

Open market

48%

  • Zonon20%
  • GUYI8%
  • SIQUNUO8%
  • Harsgs6%
  • Morcheiong6%
  • Zlettery5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +8.3% search growth over the last 90 days.
20K15KSpike '24Spike '25SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 2.7×

Top iron on numbers search terms

  • iron on numbers133K/yr
  • number patches47K/yr
  • iron on numbers for jersey51K/yr
  • iron on number patches20K/yr
  • number iron on patches23K/yr
  • iron on numbers for clothing35K/yr
  • iron on jersey numbers19K/yr
  • jersey numbers iron on16K/yr
  • number patches iron on16K/yr
  • iron on numbers small9K/yr
All search terms

Top iron on numbers products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$3K6%$7K9%$10K12%$13K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about iron on numbers

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Use19%

“Easy to use”

Quality-Overall18%

“Quality Stickers”

Advertised Vs Actual Product11%

“Better than expected”

Size-Overall9%

“theyre the right size”

Value For Money8%

“Great amount for the price”

Adhesion/Stickiness7%

“the adhesive is amazing”

Durability4%

“Long lasting and durable”

Gifting Purpose3%

“Happy gift”

Material Quality3%

“I like that you peel the clear plastic off”

Efficiency3%

“They work well”

What buyers complain about

Adhesion/Stickiness24%

“Wont stick”

Durability14%

“Lasted a few hours”

Washability11%

“It came off after the first wash”

Size-Overall11%

“Small”

Functionality-Overall4%

“They dont work at all”

Advertised Vs Actual Product4%

“Says self adhesive in the description, but they are not”

Instructions/User Manual/Troubleshooting2%

“despite the fact that no instructions came along the package”

Defective Material/Parts2%

“I Couldnt Get The Product To Iron On So I Just Glued Them On My Shirt”

Thickness2%

“Very thin”

Heating1%

“I'm gonna assume it was the body heat”

Top return reasons

Size-Overall56%
Color12%
Adhesion/Stickiness9%
Advertised Vs Actual Product6%
Value For Money6%
Functionality-Overall2%
Quality-Overall2%
Material Quality1%
Display Colors1%
Thickness1%

Common questions

Is iron on numbers profitable to sell on Amazon United States?
The niche generates $111K/yr across 64 tracked products. 1 of 9 products launched in the last 360 days are still selling. 90-day search growth is +8.3%. Flapen's verdict: Skip it (47/100).
How competitive is the iron on numbers niche?
39 brands and 42 sellers compete. The top 5 products take 30% of clicks and top 5 brands hold 48% of demand.
What do buyers complain about in iron on numbers?
Top complaints mined from reviews: Adhesion/Stickiness, Durability, Washability. The return rate is 5.4% — above our launch gate.
When does demand for iron on numbers peak?
Demand peaks in Aug–Sep–Oct; the busiest month runs 2.7× the quietest.
What does it cost to enter the iron on numbers niche?
Listings span $5.26–$16.12; the average listing price is $8.91 (sweet spot $15–$100). The average incumbent carries 538 reviews — the moat a new listing must climb.