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Horse Diamond Painting

Fail

Shoppers spend an estimated $35K a year here, so Horse Diamond Painting is a Fail.

Flapen Score
49
49 / 100
Top 34% of 4,656 Arts, Crafts & Sewing niches · +3 vs the category median of 46
Market size
$35K/yr186K searches / yr
90-day growth
-23.5%search demand this quarter
Competition
23%top-5 click share · 62 brands · 65 sellers

Flapen Score

Horse Diamond Painting against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Horse Diamond Painting is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Horse Diamond Painting market on Amazon at a glance

Shoppers on Amazon United States searched for Horse Diamond Painting 186K times last year and spent an estimated $35K. The top 5 brands take 35% of clicks. Demand peaks in Jan–Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 2.2% of those searches ended in a purchase.

Shoppers searched for this 186K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -23.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $35K a year.

Searches, last 12 months
186K
Growth, 90 days vs prior 90
-23.5%
Conversion, latest week
2.2%
Market size, estimated
$35Ka year
Peak month
December2.2× the quietest month
Top search term
horse diamond art65K searches a year

02 · Price

A sale here is worth $8.35.

Listings sell for $8.35 on average, from $3.96 to $25.10. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $8.35 that is $0 to $835 a year per listing.

Average price
$8.35under the $15 to $100 sweet spot
Price range
$3.96–$25.10
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
0–100
Revenue per listing a year
$0–$835
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 26.0% of listings are out of stock. The average listing ranks #2,377 within Mosaic Making. It carries 249 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
26.0%
Average rank
#2,377in Mosaic Making
Average rating
4.69 starsAmazon United States average 4.42 stars
Average reviews
249per listing
Listings tracked
88

04 · Newcomers

0 of last year's 53 launches cleared the first-year sales bar.

53 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 17 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
53
Successful launches
0Amazon's first-year sales bar
Average brand age
17 months

Products

Top Horse Diamond Painting products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 23% of clicks. An open shelf where new products get seen.

Brands

62 falling

Sellers

65

Top-5 brand share

35%

Top 20: 73%

Top-5 click share

23%

Top 20: 58%

Open market

60%

  • Brand 110%
  • Brand 27%
  • Brand 37%
  • Brand 46%
  • Brand 55%
  • Brand 65%

Demand

Horse Diamond Painting search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KHoliday '24Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 2.2×

Search terms

Top Horse Diamond Painting search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • horse diamond art65K/yr
  • diamond art horse31K/yr
  • horse diamond painting22K/yr
  • diamond art horses18K/yr
  • diamond painting horse14K/yr
  • horse diamond art kits for adults14K/yr
  • diamond art horses for adults10K/yr
  • diamond painting horses8K/yr
  • diamond art kits for adults horses7K/yr

Reviews and returns

What reviews say buyers love and hate about Horse Diamond Painting

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Color”
17%of negative reviews mention “Size-Overall”
0.9%of orders come back
“the pieces are tiny”
A buyer, on “Size-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Horse Diamond Painting questions

Answered from the same tracked data.