homecoming mum supplies
Worth a lookShows demand growing +134.5% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+134.5%90-day search growth — must beat 0% to launch
Brand share
Incredible30%top-5 brand share — no brand owns this niche
Competition
Great28%top-5 click share — an open shelf
Avg price
Great$15.29avg listing price — sweet spot $15–$100
Review moat
Good872.28avg incumbent reviews — the moat a new listing must climb
Price range
Good$3.70–$32.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.9%return rate — above 5% kills the launch gate
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Market size
Bad$68K$68K/yr · 792K searches
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, homecoming mum supplies is a $68K/yr Amazon United States market (792K searches/yr). The top 5 brands hold 30% of demand. Demand peaks in Aug–Sep–Oct. Verdict: Worth a look — 61/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
homecoming mum supplies market data
- Units sold / yr
- 8K–10K
- avg 0–100/product
- Revenue / yr
- $122K–$153K
- units × avg price
- Conversion rate
- 0.6%
- Avg BSR
- #14,544
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 83%
- Out of stock
- 26.6%
- Avg brand age
- 36 months
- Avg seller age
- 185 days
Competition & brand share
Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.Brands
52 falling
Sellers
57
Top-5 brand share
30%
Top 20: 73%
Top-5 click share
28%
Top 20: 64%
Open market
65%
- FeelfunFeather7%
- Juinte7%
- Suncalla6%
- WILLBOND5%
- COCOMK5%
- DECYOOL4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +134.5% search growth over the last 90 days.Peak months: Aug, Sep, Oct · busiest ÷ quietest = 161.6×
Top homecoming mum supplies search terms
- homecoming mum supplies253K/yr
- homecoming mum78K/yr
- homecoming ribbon35K/yr
- mum supplies homecoming114K/yr
- mum supplies49K/yr
- homecoming mum ribbon20K/yr
- mum ribbon22K/yr
- homecoming mums20K/yr
- homecoming ribbon for mums18K/yr
- mum ribbon homecoming15K/yr
Top homecoming mum supplies products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
FeelfunFeather White Feather Boa - 45g 2 Yards Turkey Boas Feathers for Party Bulk Wedding Concert Carnival Halloween Christmas Costume Decoration
FeelfunFeather$7.063.8★716 rev
Juinte 60 Yard Silver Homecoming Mum Ribbon 7/8 Wide Football Satin Ribbon Roll for Gift Wrapping Homecoming Mum Supplies Football Party Favor Cheerleaders Decorations
Juinte$22.674.5★96 rev
WILLBOND 8 Yards 4 Rolls Bling Crystal Rhinestone Ribbon Silver Bling Rhinestone Diamond Flower Shape Mesh Ribbon Lace Decor for Cake Crafts DIY Wedding Birthday Party Decorations Phone Car Supplies
WILLBOND$11.144.6★400 rev
Stapler with 1000 Staples-Plier Stapler Save 60% Power Good for Stapling at Home School or Warehouse (Black Plier Stapler)
COCOMK$10.243.9★1,318 rev
DECYOOL Homecoming Mum Ribbons 3/8 Width 60 Yards Cheer Ribbon for Mums
DECYOOL$9.094.6★321 rev
Newest
by launch dateDECYOOL Homecoming Mum Ribbons 3/8 Width 60 Yards Cheer Ribbon for Mums
DECYOOL$9.09321 rev
Rivvlive Homecoming Mum Supplies Include 6pcs Homecoming Mum Flower 12pcs Rectangle and Round Paper Backer Cardboard 3pcs Lanyard 8pcs Clip DIY Crafts for Back to School Week Party Decor
Rivvlive$22.002 rev
Homecoming Mum Ribbon Decoration Wrap Trim Crystal Rhinestone Ribbon Set Bling Mesh Fabric for Crafts 38 Yards 7 Rolls Diamond Lace Decor for DIY Wedding Birthday Party Phone Car Supplies
YumSur$20.054 rev
Poola Voidra 6 Sets 2 Inch Homecoming Mum Supplies Rhinestone Stickers Sheet Silver Glitter Self Adhesive Homecoming Rhinestone Decorative Sticker for Book Car Decoration DIY Crafts Mum Supplies Gifts
Poola Voidra$24.652 rev
Suncalla 4 Rolls 40 Yards Homecoming Mum Ribbon 1.38 Wide Texas Themed Silver & White Satin Ribbon Roll for Gift Wrapping Homecoming Mum Supplies for DIY Party Favor Cheerleaders Decorations
Suncalla$19.101 rev
Trending
90-day click momentumPoola Voidra 6 Sets 2 Inch Homecoming Mum Supplies Rhinestone Stickers Sheet Silver Glitter Self Adhesive Homecoming Rhinestone Decorative Sticker for Book Car Decoration DIY Crafts Mum Supplies Gifts
Poola Voidra$24.654.0★
Homecoming Mum Ribbon Decoration Wrap Trim Crystal Rhinestone Ribbon Set Bling Mesh Fabric for Crafts 38 Yards 7 Rolls Diamond Lace Decor for DIY Wedding Birthday Party Phone Car Supplies
YumSur$20.055.0★
Suncalla 4 Rolls 40 Yards Homecoming Mum Ribbon 1.38 Wide Texas Themed Silver & White Satin Ribbon Roll for Gift Wrapping Homecoming Mum Supplies for DIY Party Favor Cheerleaders Decorations
Suncalla$19.105.0★
DECYOOL Homecoming Mum Ribbons 3/8 Width 60 Yards Cheer Ribbon for Mums
DECYOOL$9.094.6★
34.6-inch Homecoming Mum Braid Ribbon Decoration with Bows for Homecoming Weekend Dance Football Game Celebrations Party Cheerleading Decor Pink & White
NIMBLOOM$20.120.0★
What buyers say about homecoming mum supplies
What buyers praise and complain about, mined from review topics.What buyers love
“Nice variety”
“Awesome price”
“Super bright”
“Easy to use”
“The colors were vibrant”
“Better than expected”
“The adhesive is strong”
“They look so nice and fit perfectly”
“it turned out beautifully”
“Long-Lasting and Perfect for Wreaths”
What buyers complain about
“Not very durable”
“Quality is low”
“Very low battery life”
“Wont stick”
“They are larger then what they appear in the add”
“Very little illumination”
“I will say they are cute just not what the image displayed”
“These are not what I expected very thin”
“It is the cheap stuff”
“Instructions are not easy to understand not able to use them waste of money”
Top return reasons
Common questions
- Is homecoming mum supplies profitable to sell on Amazon United States?
- The niche generates $68K/yr across 72 tracked products. 0 of 28 products launched in the last 360 days are still selling. 90-day search growth is +134.5%. Flapen's verdict: Worth a look (61/100).
- How competitive is the homecoming mum supplies niche?
- 52 brands and 57 sellers compete. The top 5 products take 28% of clicks and top 5 brands hold 30% of demand.
- What do buyers complain about in homecoming mum supplies?
- Top complaints mined from reviews: Durability, Quality-Overall, Battery Life. The return rate is 2.9%.
- When does demand for homecoming mum supplies peak?
- Demand peaks in Aug–Sep–Oct; the busiest month runs 161.6× the quietest.
- What does it cost to enter the homecoming mum supplies niche?
- Listings span $3.70–$32.08; the average listing price is $15.29 (sweet spot $15–$100). The average incumbent carries 872 reviews — the moat a new listing must climb.