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Hole Punch Set

Maybe

Products sell for $22.94 on average, inside the sweet spot. But demand is soft, at -4.9% this quarter, so Hole Punch Set is a Maybe.

Flapen Score
55
55 / 100
Top 13% of 4,656 Arts, Crafts & Sewing niches · +9 vs the category median of 46
Market size
$275K/yr221K searches / yr
90-day growth
-4.9%search demand this quarter
Competition
38%top-5 click share · 34 brands · 86 sellers

Flapen Score

Hole Punch Set against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Hole Punch Set is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hole Punch Set market on Amazon at a glance

Shoppers on Amazon United States searched for Hole Punch Set 221K times last year and spent an estimated $275K. The top 5 brands take 65% of clicks. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 5.4% of those searches ended in a purchase.

Shoppers searched for this 221K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.4% of those searches ended in a purchase. Searches in the last 90 days moved -4.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $275K a year.

Searches, last 12 months
221K
Growth, 90 days vs prior 90
-4.9%
Conversion, latest week
5.4%
Market size, estimated
$275Ka year
Peak month
January1.4× the quietest month
Top search term
hole punch set44K searches a year

02 · Price

A sale here is worth $22.94.

Listings sell for $22.94 on average, from $4.23 to $172.90. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $22.94 that is $6K to $11K a year per listing.

Average price
$22.94inside the $15 to $100 sweet spot
Price range
$4.23–$172.90
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
$6K–$11K
Returns
2.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #118 within Leathercraft. It carries 2,098 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
100%
Out of stock, average day
3.9%
Average rank
#118in Leathercraft
Average rating
4.49 starsAmazon United States average 4.42 stars
Average reviews
2,098per listing
Listings tracked
45

04 · Newcomers

2 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
2Amazon's first-year sales bar
Average brand age
50 months

Products

Top Hole Punch Set products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 38% of clicks. An open shelf where new products get seen.

Brands

34 falling

Sellers

86

Top-5 brand share

65%

Top 20: 92%

Top-5 click share

38%

Top 20: 83%

Open market

32%

  • Brand 125%
  • Brand 211%
  • Brand 311%
  • Brand 410%
  • Brand 58%
  • Brand 63%

Demand

Hole Punch Set search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Hole Punch Set search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hole punch set44K/yr
  • leather punch set40K/yr
  • leather hole punch set23K/yr
  • hollow punch set19K/yr
  • gasket punch set17K/yr
  • gasket hole punch set14K/yr
  • leather punches13K/yr
  • leather punch kit7K/yr
  • hollow punch6K/yr
  • hole punch kit6K/yr

Reviews and returns

What reviews say buyers love and hate about Hole Punch Set

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
21%of negative reviews mention “Quality-Overall”
2.7%of orders come back
“Disappointed with the quality”
A buyer, on “Quality-Overall”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Hole Punch Set questions

Answered from the same tracked data.